Link Directories

[TalarMade]

Hi there,

We're very shortly launching a new website so as part of our link strategy we will be linking to directories found with the Link Acquisition Assistant for various keyword searches.

I was wondering at what point is it not worthwhile submitting to these directories with regards PA and DA?

For example if a directory has a domain authority of 69 but the page authority for the keyword in question is only 1, would it be a waste of time?

Cheers

[MattJanaway]

If its a new website then you should avoid trying to grow too quickly - especially with link building. Link building is an area in which the SEO cheats have taken advantage of Google's algorithm in the past so Google are very aware of the problem. To combat this they are very careful with new domains receiving loads of incoming links. However, link building is obviously still important with new websites. You should make a spreadsheet of the link directories along with their PA and DA, keep a note of which directories you have submitted to.

You should start with the best directories on the list and when you get more time, filter down the less important directories.

In the mean time there are plenty of other bits which are just as important like content and on-site optimisation (forgive me if you have already worked on these two but most people just straight into link building. I had a client a while back who had built some really nice and relevant links but the foundations of his website were terrible and all his links were sent through to pages with poor URL's (ie, mysite.com/?>£hfgrt%catalogue-p5 instead of mysite.com/dogfood))

Hope this goes some way to answering your question?

[TalarMade]

Yeah

I understand that we don't want too many links in a very short period of time as it could lead to being penalised by Google, but at the same time we do need to build a spreadsheet (as you suggested) with directories to contact going forward, and that's one of my current tasks at the moment. I'm figuring since this is being done manually as an on-going process in conjunction with all the other work (so I'm not dedicating that much of my time) then i'm not going to have any infractions w.r.t mass submissions.

Yeah, I was just wondering how to determine which the best directories are whether it was a combination of PA and DA or whether when the PA's are low it isn't worth my time submiting to that directory even if their domain authority is high.

Yeah, we have all our initial content, have optimised each page for the targeted keywords & have made sure everything is how it should be for when we launch the site. Obviously this is an on-going process but we have our initial benchmark for going live.

[MattJanaway]

Excellent! Seems like you have most bases covered - this is good.

Some people find links from high DA but low PA useful, others find the opposite useful. As always, there should be a bit of both. Try not to pick a strategy that puts all your eggs in one basket. I would prioritize the high PA first but dont forget about the high DA and low PA links, come back to these at a later stage

Also, make sure that there are other backlink strategies in place other than directory listings. There are lots of ways to gather links, directories are just one slice of the pie.

Feel free to send me a private message should you need assistance or add me to skype, the info is on my profile

Matt