Adblock Plus blocking Sponsored Link listings?

[Revolution_Inc]

Been wondering for a while why sponsored links were not showing on my firefox browser, I had previously been running Adblock as an addon to stop ads on youtube, etc.

As a test I disabled it and like magic adword links are showing again. Assuming programmes like this will get larger, and seemingly include adwords in the ad's it targets, would that be the end of effective PPC advertising? I have run other ad-blockers before and not lost the paid links.

It's not an unpopular program, and the target audience reduces everytime somebody new installs it. Mountain out of a molehill or a genuine future problem?

[DavidKonigsberg]

This problem has been around for a while but only tech savy people are using this ad blocker and a large portion of those like my self allow ads on google. I would not worry that this would be a huge problem in the future unless the browser integrates it by default which i dont' think will ever happen.

[eunaneunan]

Another way to look at it, people that have installed ad blocker would have never have clicked on an sponsored link anyway.

[Revolution_Inc]

I don't know if I would agree with the point that people using it would also be against clicking through paid links. I use it and am not adverse to paid links in any shape or form. To be honest I wouldn't even see them as spam. My using of it was for ad's popping up on videos, etc. Intrusive adverts.

I would like to think I know my way around a computer, but if I didn't even realise it will block the paid ads then I wouldn't even think of 'allowing' it. You would have to know that to notice and allow! I take the point though, I just find it curious that it would even class sponsored links as an Ad to block. They aren't an inconvenience.