The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. Paid Search Marketing
    4. Adwords Quality Score Help

    Adwords Quality Score Help

    Paid Search Marketing
    12 3 1.2k
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • Lantec
      Lantec last edited by

      Hi,

      I have (well I though I did have) a well optimised landing page for Google Adwords for the keyword Sonos Play 3, but yet my quality score is 3/10 - 4/10. It has been like this for a while now.

      You can see the landing page here

      If you would like to see the Add Content let me know. (attached as an image)

      I appreciate any and all help I receive.

      Thank You

      Rick

      hdxKq.jpg

      1 Reply Last reply Reply Quote 0
      • DavidKonigsberg
        DavidKonigsberg last edited by

        Are you using a broad keyword or a exact?

        Lantec 1 Reply Last reply Reply Quote 0
        • Lantec
          Lantec @DavidKonigsberg last edited by

          • Exact Match is coming back at 4/10
          • I also have Phrase match at 3/10

          Im page 3 on google SEPR for the keyword and after 1/2 weeks i think they keyword is going well. Just cant see the problem with this quality score.

          DavidKonigsberg Lantec 2 Replies Last reply Reply Quote 0
          • DavidKonigsberg
            DavidKonigsberg @Lantec last edited by

            i would try exact match keywords and make sure the ads relate to that keyword

            1 Reply Last reply Reply Quote 0
            • Lantec
              Lantec @Lantec last edited by

              Sorry, i just updated my answer, i meant;

              • Exact Match is coming back at 4/10
              • I also have Phrase match at 3/10
              1 Reply Last reply Reply Quote 0
              • Kotkov
                Kotkov last edited by

                how many impressions your ad has and what is cpc?

                have you ran it or just added and it showing you that QS?

                how many keywords you got in your ad group?

                p.s. Egol on this forum suggested reading Advanced Adwords, i'm half done, it's very solid information that you might need, especially about QS. you can rent at amazon

                good luck

                Lantec 1 Reply Last reply Reply Quote 0
                • Lantec
                  Lantec @Kotkov last edited by

                  Hey Serge,

                  Impressions today is 96 adverage CPC at £1.80..

                  The keyword has been running for months at this QS, and there is 4 keywords in the group, 3 of the same just different match types and the other with 'buy' before it.

                  Thanks for looking at this.

                  1 Reply Last reply Reply Quote 0
                  • Kotkov
                    Kotkov last edited by

                    Hi. I am sorry I was sleeping in the morning when opened it up. I was interested in CTR, no CPC.

                    Lantec 1 Reply Last reply Reply Quote 0
                    • Lantec
                      Lantec @Kotkov last edited by

                      Hey Serge, its around adverage 2% for the week

                      P.S. Just hit 5/10 QS.. Not change anything 😕

                      DavidKonigsberg 1 Reply Last reply Reply Quote 1
                      • Kotkov
                        Kotkov last edited by

                        It is very low.

                        I would suggest you watch this video it will answer all of your questions.

                        http://www.youtube.com/watch?v=3noFLUiLwnA&feature=youtube_gdata_player

                        Hope it helps, good luck

                        1 Reply Last reply Reply Quote 1
                        • DavidKonigsberg
                          DavidKonigsberg @Lantec last edited by

                          A 2% avg isn't bad - im glad to hear it went up to 5/10

                          1 Reply Last reply Reply Quote 0
                          • Lantec
                            Lantec last edited by

                            Very good video, thanks.

                            I think i just need to change my ads around alittle for better CTR.

                            1 Reply Last reply Reply Quote 0
                            • 1 / 1
                            • First post
                              Last post
                            • Talking about competitors on your own website to improve quality score
                              Zoope
                              Zoope
                              0
                              6
                              114

                            • Bing Ads Quality Score
                              JasmineA
                              JasmineA
                              0
                              3
                              1.8k

                            • Does sitewide SEO affect PPC Quality Score?
                              Branden_S
                              Branden_S
                              0
                              4
                              2.9k

                            • Adwords Keyword Quality Score changes when keyword is paused
                              David_ODonnell
                              David_ODonnell
                              0
                              5
                              978

                            • Downtrodden Adwords Quality Scores -- Really?
                              flowsimple
                              flowsimple
                              0
                              7
                              871

                            • Adwords search term report processing help
                              john4math
                              john4math
                              0
                              2
                              802

                            • Is there any correlation between the on-page factors being complete in moz and having a good quality score in Adwords?
                              Bombbomb
                              Bombbomb
                              0
                              3
                              945

                            • Adwords Quality Score and On-Page SEO
                              scanlin
                              scanlin
                              0
                              2
                              1.4k

                            Get started with Moz Pro!

                            Unlock the power of advanced SEO tools and data-driven insights.

                            Start my free trial
                            Products
                            • Moz Pro
                            • Moz Local
                            • Moz API
                            • Moz Data
                            • STAT
                            • Product Updates
                            Moz Solutions
                            • SMB Solutions
                            • Agency Solutions
                            • Enterprise Solutions
                            • Digital Marketers
                            Free SEO Tools
                            • Domain Authority Checker
                            • Link Explorer
                            • Keyword Explorer
                            • Competitive Research
                            • Brand Authority Checker
                            • Local Citation Checker
                            • MozBar Extension
                            • MozCast
                            Resources
                            • Blog
                            • SEO Learning Center
                            • Help Hub
                            • Beginner's Guide to SEO
                            • How-to Guides
                            • Moz Academy
                            • API Docs
                            About Moz
                            • About
                            • Team
                            • Careers
                            • Contact
                            Why Moz
                            • Case Studies
                            • Testimonials
                            Get Involved
                            • Become an Affiliate
                            • MozCon
                            • Webinars
                            • Practical Marketer Series
                            • MozPod
                            Connect with us

                            Contact the Help team

                            Join our newsletter
                            Moz logo
                            © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                            • Accessibility
                            • Terms of Use
                            • Privacy