Tag page outranking actual product page
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Hi Gareth,
There are a couple of ways I see you can fix this. From first glance all three pages look to provide the same info and are obviously competing with each other.
- First off, your meta description seems to better optimized for 'site hoardings' on http://www.evm.co.uk/property-development/site-hoarding thanhttp://www.evm.co.uk/banners-flags-hoardings/hoardings. This is the first sign to Google that the first URL is more relevant
- You can stop using tags and 301 redirect www.evm.co.uk/tags/site-hoardings to** www.evm.co.uk/banners-flags-hoardings/hoardings** or perhaps use canonical url tag
- I would also think about perhaps combining the content of both http://www.evm.co.uk/banners-flags-hoardings/hoardings andhttp://www.evm.co.uk/property-development/site-hoarding so Google has a clear understanding of which page to rank.
- You can also work on adding more relevant internal links pointing to the page you want ranked, and of course inbound links also.
Those are my thoughts on how to fix the problem.
Good luck!
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Hi Casey,
thanks for the response, will give your recommendations a go and hopefully see some changes!
Cheers
Gareth