Google Adwords Book
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Does anyone have a suggestion on a very recent Google Adwords book?
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Hi Patrick,
You might be interested in this one:
http://www.amazon.com/Winning-Results-Google-AdWords-Goodman/dp/0072257024
I've read it recently and found quite interesting and educated.
If you are new to Google Adwords you might be interested in this:
http://support.google.com/adwords/?hl=en
If you are not running SEO agency and want to learn how to create and configure Adwords campaign without lose of money, then the beginner guide will be more then enough.
Hope it will make some sense to you.
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I've got "Advanced Google Adwords" by Brad Geddes open on my desk right now. The best book I've found with extremely practical guidance.
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I agree... I've read it twice and attended his seminars. Great guy, great information.
I gave a short review here... http://www.seomoz.org/q/what-seo-conferences-do-you-recommend
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Although laterally related, I think it's also a good idea to understand the concepts behind how an Adwords auction works and how they evolved the product. I recently read In the Plex and it offered some insights I hadn't read anywhere else.