Category: Behavior & Demographics
Learn more about search behavior and demographic trends.
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Keyword Restrictions - Advice on Best Practices
Do not try keyword stuffing of your main keyword in the article or your page. It will do a negative effect on your page SEO. I'm working for the page nutrition veganliftz and I'm trying to balance the main keyword with LSI or related keywords.
| Adlanera1 -
Google not giving ranking to the intended page of my website.
Like how to make Google understand that i want to rank 2nd url for SSC CGL Apply Online not the first one
| namitathakur0 -
My website Ranking contentiously down, and keywords de-rank.
There may have been a couple of small updates on the 20th and around 27th Oct, which may have impacted your site. However, there are lots of things to look in to. For example, how much organic traffic has physically dropped in Google Analytics? Are the drops in keywords in the main results or featured snippets? Have conversions been impacted? Have any changes been made to the site in the past couple of months? Have your competitors been impacted? Is your link profile clean? Do you have pages competing against each other. There are multiple things to start analysing and to look for clues from.
| MickEdwards0 -
Search console new property not added!
That's an annoying problem to have, have you tried/are you able to add another way of verification?
| Martijn_Scheijbeler0 -
Which site is gonna get most of the link juice?
Terrefic+Relevent Page+Site Age and No-FOllow|Do Follow link matters. Now 2.0 PA going to roll out soon, you should work on getting good quality backlinks.
| shehrozsipra1230 -
COVID-19 Impacts on Traffic?
I suppose, the traffic is now getting back, somehow. It was, earlier the crude impacts of Corona and recent google update. Since, the situations are going to be normal albeit slowly. However, till the time we get finally settled, we may not expect loads of traffic on some niches like sports, education, outdoor recreation etc. Regards,
| jamboo1011 -
Looking for Competitive Research Tool Recommendations
Ahrefs.com has a "top pages" tool which gives an estimate of organic search traffic generated by all keywords that a given URL ranks for in organic search shown alongside with the share of traffic to that page (in %) compared to the total websites' traffic in a selected country. Boyd
| Nozzle0 -
Bounce rates and TOS: Most trustworthy global benchmarks
Hey Raoul Just gonna do a quick Google and see what I can find from 2019, articles from sites which I have previously felt had a good say on one or two topics https://www.bigcommerce.co.uk/blog/bounce-rates/#what-is-a-bounce-rate-on-an-ecommerce-website The above was posted in 2019. Even though the post date isn't declared on the front-end, it is declared in the schema which you can review the results for here. Check the 'datePublished' entry under 'Article'. This is a more general post on bounce rates, but includes some sample stats from a few studies (how email segmentation affected bounce rates, how having a second review on a page instead of just one affected bounce rates). It might not have everything you need but if you give it a proper read, it might be a component that could help to build your story. I have read a few posts by Bigcommerce, I actually think they're usually pretty neat https://conversionxl.com/guides/bounce-rate/benchmarks/ This one comes from a source I haven't read previously, so you'll have to evaluate how legitimate you think this content is. It's recent but not super recent, having been published in 2017. Again I had to detect this through schema (here). Look for 'datePublished' under 'WebPage'. It may be a bit more useful to you, as it's a series of bounce-rate benchmarks split by various dimensions (channel, site type etc) http://www.fonemedia.co.uk/blog---mobile-bounce-rates.html Posted on 18th Feb 2019. Short and sweet, but again I've never heard of these guys so I don't know how good / accurate the info is. Their main claim is that "The bounce rate on mobile is 28% higher than desktop". I would be wary, nothing is cited, there's no images of graphs, charts or data-sets. No citations are given https://www.crazyegg.com/blog/why-users-leave-a-website/ Posted Feb 2019. These guys I do trust. They produce a pretty cool heat-mapping analytics solution for websites, so that you can see a heatmap of (aggregate) user mouse movements and clicks. Lots of people use CrazyEgg and they probably wouldn't go making outrageous claims without doing some ground-work. They give a break-down of different bounce-rates by site type, maybe you could aggregate their findings with the ones from Bigcommerce and ConversionXL - adding your own thoughts. What I like here is the focus on time rather than the actual percentage bounce-rate ("The 15 Second Rule") https://www.gorocketfuel.com/the-rocket-blog/whats-the-average-bounce-rate-in-google-analytics/ I think you found this one too. It's neat, but it doesn't specify a publish date on-page or in the schema. Judging by the site's blog feed, the post was written 2014 or earlier. The content mentions a sample of data from 2013, so we can say that by now this is probably out of date (what a shame!) https://golocalinteractive.com/blog/industry-news/marketing-in-the-age-of-short-attention-spans/ From June 2019. A really thorough, well presented study which is easy to read. This plays more to your short attention spans angle. I don't know these guys, but that's okay because they cite (most of) their claims including a very interesting research paper from Akamai who I am sure many are aware of (which itself was written in 2017, not too long ago) ... that's all I have time for right now! Hope that helps
| effectdigital0 -
Where are these "phantom visitors" and are they dangerous?
Yep, I agree with Martijn Scheijbeler, I'm marking this question as "Answered" but not closing it so you can continue to discuss if needed
| R0bin_L0rd0 -
Frustrated With Trying to Validate Business Ideas
That's an interesting question - if you have examples of some of the secondary keywords you're looking at, that would be helpful for comparison. There's a few things I would recommend. The first is rather than guessing or trying to search for the right keyword, analyze competitor domains or specific competitor URLs to see what they rank for. For example, here are 400+ keywords that https://www.coursera.org/learn/songwriting-lyrics is ranking for. That number of overall keywords will typically make up for low volume on some of them. The second thing is that lots of long tail searches, when combined, can produce meaningful traffic. So it is often worth testing out publishing a page on a keyword and seeing what type of traffic occurs naturally over 3-`12 months. 10 people who really really want a $10 or $100 solution to a problem and more valuable than 1,000 people not interested in buying anything. The third thing is that sometimes people aren't searching for a product, but, if you rank for another term they're interested in, you can make some sales by giving them something worth buying. "how to write a song" has 11.5k-30.3k searches per month - I'm not certain you can make 500 sales off of those types of volume ranges, but, you might be able to make 10-50 when you rank for a big head term, or lots of longer tail terms. This "rank for other stuff and then sell our product" approach may be what is working well for the competitors you mentioned. Finally - consider other types of queries that might make sense - 'music production classes" instead of "learn music productin online", for instance.
| KaneJamison1 -
Inbound link analysis
thanks for the suggestion. I should be able to do this, but if we need further help I will be sure to reach out to you.
| Globalgraphics0 -
Should i switch from .com to .fr / .de etc
Thank you for your answer. Indeed all href lang settings are correct allready.
| Internet3600 -
Deceptive site warning from Google: Java script and meta descriptions deployed.
Wow, that's just ridiculous. I'm glad you figured it out though.
| Everett0 -
Displaying 10 blog-posts from website homepage: Any loss in-terms of link juice?
Doing this will make the 10 active (currently rendered in the homepage listings) blog posts have a better chance of ranking for long tail terms, but **yes some PageRank will be lost from your homepage **(or rather, redistributed) If you have lots of SEO authority, you're doing the right thing! There's a reason that farmers use complex irrigation systems. Those same systems would also be poorly placed to water the daffodils hanging from your balcony. Although the question which I answered just a few moments ago is slightly different to your own, you will find (if you read my full answer) that there are lots of relevant parallels to what you are asking: https://moz.com/community/q/best-structure-for-a-news-website-including-main-menu-nav More links, more expansive nav and increased granularity of URL architecture are all great things. The only problem is, like a complex irrigation system, they need a large water supply (or rather - a large pool of SEO authority to draw from). If you don't have lots of 'juice' to spread, you could bleed out instead If you only have a bucket of water to begin with, then a simpler, more streamlined approach is usually better. You don't want the system to spray one tiny droplet of authority (which makes no difference) to thousands of pages. For every tactic there is a proper time and place I'm not trying to push you in either direction, just allow you to make a more informed decision for yourself
| effectdigital0