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Category: Intermediate & Advanced SEO

Looking to level up your SEO techniques? Chat through more advanced approaches.


  • This is the robots file line: Disallow: /index.php/ Now, Magento has custom URL rewriting - so no URL uses index.php although this is the file that is used to run the system itself. Should I unblock it?

    | bjs2010
    0

  • Hi Ken, You didn't read my message. I've already do that. It tell you the total, e.g. 6080, but you can see all the pages. You get 10 results per page, but it only went up to page 69, so only 690 paged shown. I want to see all pages.

    | julianhearn
    0

  • Hi John There's no problem in buying this website and business from Google's perspective - it's part of the natural cycle of a business. The only problem that might occur is if you made the new website simply a clone of your existing one, or if you set it up just to point links to your site and offered no value to a visitor. If you kept everything pretty much the same, you should be fine and even the website's Google News inclusion would remain, provided that the site is still accessible to Google once you take it over.

    | TomRayner
    0

  • Thanks for the reply. I will work on increasing content of sites and other suggestion you mentioned. Due to some lack of resources I am not able to update blog in timely manner I would try to post at least one post a week,

    | SteveSchmidt
    0

  • Hi Mark, has your question been answered?

    | Christy-Correll
    0

  • Hello Bryan, Every page on the 9 old domains should redirect to the same page on on the new domain (.com/301#1/page1 and .com/301#1/page2) instead of redirecting them all to a single page. Yes, the anchor text should carry through and it is worth being concerned about. This is a tough choice to make and I'm afraid I can't say for sure what would happen. I will leave this open as a discussion in case some other folks have experienced this exact scenario. If it were me I would do one domain at a time, leaving a few weeks or months between them just to be sure. I would also make sure the link profiles for the redirecting domains were sparkle-clean.

    | Everett
    0

  • You could use this extensive guide: http://moz.com/blog/how-to-perform-the-worlds-greatest-seo-audit If after this guide you still have questions let me know and i would be happy to help you with that

    | WesleySmits
    0

  • Google has a separate mobile crawler. This crawler probably uses guidelines from the mobile sitemap instead of the desktop sitemap. I think it is worthwhile to make a separate mobile sitemap even with responsive design so Google knows those are the mobile as well as desktop pages.

    | MarloSchneider
    0

  • While it can work that way, Google has explicitly stated that they do not want paginated search results to canonical back to page 1. They suggest either using rel=prev/next or using a canonical to a "View All" version. Now, in practice, it's a bit more tricky, but most SEOs I know have moved away from canonical to page 1. If we don't canonical to "View All" or use rel=prev/next, the next most common approach is to META NOINDEX/FOLLOW pages 2+. Otherwise, Google may stop honoring your canonical tags, which can cause problems sitewide.

    | Dr-Pete
    0

  • Unfortunately, you're both right - using canonical on these could hurt your image search rankings and will remove the individual pages from ranking contention, but at this scale of duplication, indexing all of these is diluting your ranking ability. You could even run into Panda-scale problems or cause enough crawler fatigue that more important pages don't get crawled and indexed. I'd probably lean toward using canonical tags in this case - the ranking ability of your core pages is more important, in most cases, then the ranking ability of the images. This is especially true with Google's new cached image search, where end-users don't even land on your site (they just view the image directly on Google). The other option would be some kind of approach that loads the new pictures in the window but doesn't change the URL. That could make the images themselves crawlable but keep them all on one page. There are a few ways to do this, but they take some engineering.

    | Dr-Pete
    0

  • Exactly.  Assuming your directory site structure is the same, it will do a blanket redirect from one URL to the new one.

    | Ikusa
    0

  • You could inadvertently block /brand/ altogether. Just because you use a // doesn't mean Google follows the same rules when crawling.

    | Anti-Alex
    0

  • Much like Matthew, I feel that keeping the Archive links would depend on how else you're interlinking content for users and your personal preference. Odds are that your posts are tagged... so your users can find the older, related content that way. If you want a visual representation of how often you post to your site there's the Calendar widget and other similar plugins that will link to your older posts. You can have a date archive list of posts (but the longer you're around and posting, the more overwhelming that will get and add far too many links) or you can have a dropdown menu pointing to your date archives. Then, of course, there's a Search Bar... let users find what they want that way instead of offering up 4000 different ways to get to those archives. If you think your users will have a need for any of those and it adds to the user experience, then go right ahead with them. If they just clutter up you page and offer up little extra value, then there's no real need for them. For SEO purposes the archives have little to no value, create duplicate content, and having all those links will just dilute link equity being passed. But its more important to consider its impact on ease of use for visitors. Ask yourself the following: Will this help visitors? Do we need 6 ways to get to the same thing? Is there a better way to show them the same information? Does it make my site more easily navigated or just clutter things up?

    | MikeRoberts
    0

  • Hi Chris I generally agree with "xvp's" answer. Google for the most part can pick up the distinction between the state and abbreviation. What you can do is check search volume (if there is any) for each - optimize for the one most searched for in key places like the title tag, but just make sure to include variations within the content if possible. Like include the abbreviation in the meta description if you've written it out in the title tag. But you definitely don't need to create separate pieces of content or anything just to target one or the other. -Dan

    | evolvingSEO
    0

  • Hello BJS, The parameters look OK. Keep in mind that adjusting parameter handling in GWT is more of a band-aid than a cure. There are lots of other ways to handle faceted navigation, including rel canonical, robots meta tags, robots.txt and others. Read this article if you haven't already: http://moz.com/blog/building-faceted-navigation-that-doesnt-suck And here's a Whiteboard Friday on the topic: "http://moz.com/blog/whiteboard-friday-faceted-navigation Keep a close eye on rankings once you've implemented those parameter handling rules. Be sure to annotate your analytics account with the date on which this was done for possible future diagnostics. See: http://www.google.com/analytics/features/annotations.html

    | Everett
    0

  • Hello Sean, From my experiences I suggest not to index the mobile sites if you have a browser-switch active. That results in serving the mobile site to mobile users anyway. At least at the moment (2013/06) there is no seperate mobile index that would favour mobile results (that I know of) over "desktop" results. Google itself suggests using a responsive design to counter any duplicate content issues that naturally arise. Even a canonical tag does not help the indexation as canonical does not prevent indexation. So my suggestion would be: noindex the whole mobile site IF your desktop site can handle the redirect (which is strongly recommended) best of luck, Jan

    | jmueller
    0

  • considering this thread has only 36 views I think you should go ahead a post on youmoz, as I think its deservers more exposure ( maybe added pieter point and your warning about not to blindly follow removem)

    | PaddyDisplays
    5

  • Hiya Senol, Link building for ecommerce is hard, specially with B2B companies. **After generating the best content possible i would suggest you start your link earning or building campaign taking into mind the following resources. ** 1. Link Building Strategies in PointBlankSEO, 2. Link Building Resources by Paddy Moogan, also enjoyed the Noob Link Building list. I would start with some high quality directories such as (yahoo, business.com, BTOW, etc). Then some Press Releases such as PRWeb, and quality guest post. I would try to really look into the niche your company is serving and make some strong connections with the important people. Generate some tutorials, some DIY, some videos, with quality content is easier to gain backlinks. Always aim for diversity in your link profile and also in your link anchor text. Try to make your brand as "out there" as possible. Sometimes its hard to gain authority and traffic in boring industries, but dont give up. Get creative, be proactive, and try to solve as many problems from your customer base as possible. Regards!

    | JesusD
    0

  • Thanks Takeshi thats good advice, I am going to try and figure out how to test it.

    | znotes
    0