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Category: Technical SEO Issues

Discuss site health, structure, and other technical SEO issues.


  • Hello Alastair, You have two issues to be concerned with: 1. Dilution of content, as you described above. 2. Dilution of pagerank, as Blue Corona described above. There are several approaches to consider that deal with both issues: 1. Don't worry about it because it's only 120 products/links. Pros: easy. Cons: Not optimal, and product catalog may continue to grow. 2. Create "Silos" in which only other products from that category are linked to, rather than the entire product catalog. Cons: Could be confusing to users when navigating the site. Pros: Effective SEO strategy in some cases, and would reduce the amount of product URLs linked to from each product page by about 1/5 (assuming an ~equal category distribution of products). Also, the links would be more relevant to each product page from which they're being linked - and would probably contain more relevant keywords than other categories, limiting dilution of content. 3. Rather than siloing by category, add a navigation for Top Products (or similar) so you can choose ~25 of your top products (by whatever metrics make sense to the business, such as mark-up, demand, stock...) to boost with internal pagerank distribution (or "link juice" as it was put above). 4. Don't link to any products in the navigation and instead focus that pagerank into category pages, which you then optimize by adding helpful content and dealing with typically rampant pagination/canonicalization issues those pages have. Those category pages, once optimized, will funnel some of the pagerank into the product pages. I like options #3 and #4 the best for most sites, but then most sites I work on have far more products to deal with.

    | Everett
    0

  • You should always 301 redirect if you change a URL in any way! However, be aware that redirects do affect your SEO ranking, so if you're able to leave a URL as it is on a page with decent traffic, it's typically suggested that you do so. I hope this helps!

    | BlueCorona
    0

  • Agree with Andy, here's another great resource on how Google considers Sitelinks. Hope this helps, B

    | BritneyMuller
    0

  • +1 to Mike and using "Fetch and Render". I would add using the inspect element in Chrome, along with looking at the cache like you did - you should be good to go if these all point to JavaScript being executed properly by Google. Hope this helps!

    | Daniel_Marks
    0

  • Great, thanks for your responses. We'll re-submit our sitemap, and I'll share our findings here.

    | Maximuxxx
    0

  • Hi Andrew, If you can send me the domain I'll have a look at the DNS and see if there's anything that looks unusual. Drop me a message on here, or email me on david@bringdigital.co.uk Cheers David

    | mrdavidingram
    0

  • Thanks Mike. Your initial solution would be preferred, but its not scalable. We are talking about over 100 websites with varying levels of inventory. I was thinking along the lines of the keeping the 404 or 410 status. It was just odd when the vendor proposed a 422 error, when its not a preferred option in Google's support pages. I was just wondering if anyone used the 422 response code before and if so, why.

    | AfroSEO
    0

  • Thanks for following up!

    | evolvingSEO
    0

  • Thank you all, have disallowed it in the Robots.txt, will wait till the next crawl and see if this has resolved the problem. Cheers!

    | ZenyaS
    0

  • Hi Silvia, I don't personally have experience with Tradenames.com but from what I've read in a few forums (upon searching "tradenames.com reviews" into Google) I see that people have mixed reviews about them. According to ScamAdvisor.com the website is 86% safe so if this something you think your client would like to invest in, it should be ok. But I would read through a few forums (i.e. the ones that Thomas provided below) and learn about the different experiences people have had working with them in the past. That is going to be the best way for you to determine if they have a good or bad reputation online. Hope this helped!

    | BlueCorona
    0

  • A test ran about a year ago states that Google has no issue with it.... http://searchengineland.com/tested-googlebot-crawls-javascript-heres-learned-220157

    | Vizergy
    0

  • Hi William, Moz would be picking up these URLs because they are linked internally, and they are being reported as duplicates because these pages are identical and there are no canonical tags in place. https://im.tapclicks.com/signup.php should have a self referring canonical tag so that any query strings added to the end of the URL are canonicalized back to https://im.tapclicks.com/signup.php Adding this canonical tag will resolve these 'High Priority' issues Cheers, David

    | davebuts
    0

  • If you focus on SEO, i suggest WooCommerce. It is a plugin of WordPress. It is undeniable that WooCommerce + WordPress support friendly SEO. However, Magento is better choice with full powerful e-commerce platforms. Let's read e-commerce market in 2016 at http://blog.litextension.com/the-best-ecommerce-platform-of-2016/ Magento migration tool supports users to transfer store data from old cart to Magento.

    | Nayotanguyen
    0

  • Yes exactly, in that case I would expand my radius to include the nearest metropolitan area. I would maybe not try to encompass the entire city of a city like say Denver, but a portion of it. In my experience, if you get overly ambitious with your service area, you end up with very poor results. I would ask yourself this question, how big is the radius around your office, where if you were to rank #1, would give you enough business to earn a living and grow your business, but not too much business where you're overwhelmed? That's where I would I would "cast my net" so to speak. Get rankings in a smaller radius and then you can expand a little from there if you're not getting leads or exposure from there.

    | BrianJGomez
    0

  • Just to expand on the other comments, the tag is used for styling, (http://www.w3schools.com/TAGs/tag_small.asp) So the h1 would still apply, it is just styled different to the "standard" h1 style.

    | ThomasHarvey
    0

  • Very few people will be typing https://www.me.website.com, so I believe that you will be fine with https://me.website.com.

    | ThomasHarvey
    0

  • Hi Adam, It depends on the product but I would suggest only having one page if the products are so similar. For example, if you are talking about widgets of different colours, i would suggest having one widget page that allows users to select the colour that they want from a drop-down menu. By doing this, you should have one stronger page with unique content and several reviews instead of several, largely similar, pages. Does that help?

    | CraigBradford
    0

  • You're welcome. Best of luck!

    | EricaMcGillivray
    1

  • Hreflang markup specifies which pages belong in a cluster. In the section of your HTML, you use tags to specify which URLs belong in the same cluster. The same set of tags should be on each page in the cluster. If your pages are passing the Hreflang validation then you already have this markup on your page.

    | NickJasuja
    1