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Thanks Andrew. I definitely agree regarding the white text. Was hoping for a few more answers Here's what I had in mind, please let me know if you think I'm way off: Having a blog on site and a blog excerpt on the homepage with a snippet of the latest post (cocktail recipes, hosting parties with the correct glasses, polycarbonate vs regular glass etc) (unfortunately can only create on a subdomain on bigcommerce) Increase the content on the homepage and add cocktail of the week, glass of the week, links to individual glasses etc Making the main homepage banners smaller in height to move more content up above the fold Adding more content on the products page - it's very light on Highlight the addition of their new online store more - ie have a link in the header in the empty black space that links directly to their store. Also highlight it in the text below the main banners Change colour of add to cart button on individual product pages Add trust/security logos to products/cart Expand on FAQs and About Us pages - also include pages for shipping/returns They have social media accounts - link to them in the header Increase number of inbound links - any ideas on this? Thanks

Would this kid be willing to log back on to the forums and remove his links? I guess contacting the moderators might work as well

hi, can you look at the website please www.in2town.co.uk we have been trying to improve this but we are not sure if we have it set up correctly, for instance we are not sure if we have it set up right for google to be able to find all pages. i have read about have pages connecting etc, forgot at the moment the correct term at the moment but it was about pages linking together. any help would be great

Thanks for even more valuable input I guess i need to run the tool and then see how i can get some good "dofollow" links to back my frontpage up. Am i correct if it could take quite some time for google to catch up on the external links?

Yes, in that case, use the code that adds www. Then anyone who links to or attempts to visit the non-www, will be 301 redirected to the www version.

I had it happen in a sitemap I submitted to Google in my Webmaster tools and it didn't like it. So I removed it and resubmitted it.

Thanks for the reply. A couple of comments: Do you have an opinion about using the structure I listed above if we are no indexing some categories? If we are using the keywords in the title, why are you recommending we leave out the category? Will it be overoptimized as that is another concern. We have talked about breadcrumbs for our deeper sites. I thought you needed to have categories to implement these. Is this not true?

Can I say I admire your inventiveness?  You go to some lengths to not register and really, apart from the majority of people not knowing how to do a reverse image search, probably reflects people's attitude to those sorts of lightbox registration forms.

Gotcha thx for the help

Okay, thanks, and you are quite right, a whole morning is more than enough energy... gotta love SEO work!!!!

If they haven't hacked the site, they may do.  Check it in http://sitecheck.sucuri.net/scanner/ and tighten up all the security.

cheers for that. great advice.

Great answer, Ryan. And yes, I did a Google search on the client's name and his year of birth. After some digging, I did find a Freebase article on him that listed his year of birth, so I simply edited the date out. We'll see if that works. Thanks so much for your fast and thorough response!

With pagination if you have correctly implemented rel="next" and rel="prev" , you should be fine . But one issue I have seen with my clients is that , eCommerce sites usually have multiple ways to sort pages higest price lowest price a-z z-a etc all these are duplicate content if you have not  used rel="Canonical" .  Hope this helps you out

You would want to implement the 301 redirect by going through the htaccess of your server. This redirect is the most effective. If you don't have access to the htaccess then a 301 redirect with php should do the trick. Also don't forget to do it for every page. A lot of companies actually buy a bunch of variations of their domain so that a competitor doesn't buy a second version for negative purposes or for link ads.

You should use a 301 redirect on all pages on your old site to point them to the pages on the new site. This is the best option. If this isn't possible, or if it is too time consuming, then I would recommend looking at your analytics and making sure that you 301 any page that has been an entry page from Google within the past 6 months. That way you're only spending time on pages that are actually driving traffic. If you do this then you will also want to make sure that you 301 all pages that have external links pointing at them.

Similar question was asked earlier today... Within Google Webmaster Tools you can 'demote' certain pages. You can't tell Google to promote specific ones. Having said that, using Google AdWords, you can specify sitelinks. Especially if the concern relates to the sitelinks that are showing up on branded keywords, just buy AdWords on those branded terms (especially if competitors) are advertising on your branded keywords). Buying keywords on branded terms is much less expensive than buying non-branded, competitive keywords because if someone is looking for example.com, and you are example.com, your AdWords ads will typically get quite a high CTR, which leads to a high Quality Score, which ultimately leads to a lower avg. CPC.

Well crap. Thanks for the confirmation.