Category: On-Page / Site Optimization
Explore on-page optimization and its role in a larger SEO strategy.
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Using Transcriptions
Sorry for the delay, Ryan. I didn't see this. I don't use a service - otherwise I would let you know for sure. I actually have a VA who does it for me.
| philraymond0 -
How bad is a negative MOZ rating
The -1 probably means that you don't have any yet. Wait until the next Linkscape update some time in August and see then again. Give it some time.
| Malarowski0 -
SERPs Showing H1s Instead of Title Tags?
Here is a theory... because I am not really that involve with those 2, if I remember properly Bing/Yahoo are using the same search technology, so results shouldn't be that different, and my guess is they try to do the same as Google, showing what seems more relevant, but they are not as advanced yet so the probably add more weight to the H1 in the case of your website. As I said, its just my theory, I am not so into those 2. Happy to help!
| andresgmontero0 -
Almost all pages showing under Notices Rel Canonical - why???
Awesome, cheers, I was trying to work out how to fix it. That will save me a while.
| robanewman0 -
I am optimizing my webpages according to suggestions from the On Page Report Card. Should I have more than one keyword for a page?
Ideally you would like to have one keyword focus per page with the very relevant unique content on said page and inner linked correctly. Of course when the keywords are similair then you might stray towards having very similair pages which can lead to duplicate content/keyword cannabilism. Think of it from a users point of view - would the 2 keyword's content make more sense on one page or do they need their own seperate page? Your goal should be to create a page/site that would be the authority on a given subject/keyword and I believe that if you think of it from the user/visitors point of view first you can't really go too far wrong
| DanHill0 -
Prioritize Cities Instead of Counties or Countries in Site Architecture
Hi Steve, a lot of consideration needs to be placed on the scale of the website. How many countries around the world, how many continents etc etc. In terms of coming up with an intuitive and relatively simple way to reduce the number of clicks to an actual city, I'd recommend a large, full-width map with big dots for more popular cities and that sort of thing. Could like be created using HTML5/CSS3 for maximum SEO friendliness. The advantage of a map is it's immediately intuitive and doesn't require drop-down menus or anything of that variety. So the structure I'm suggesting would theoretically allow one-click to top cities which is going to make a lot of people very happy
| strilliams0 -
What is the Best Landing Page setup?
Kevin, I know this has already been answered but I thought I put it my 2cents. Check this out by Rand http://www.seomoz.org/blog/perfecting-keyword-targeting-on-page-optimization Very helpful post. Good luck. Aman
| highvalueseo0 -
Site architecture
I would aim to have the page name with the full phrase (for example www.example.com/office-recycling-bins.html) and also have the full phrase in the title tags however in the navigation I would go for Office Bins, Kitchen Bins, Outdoor Bins etc.The user is aware that site is about recycling so doesn't need to be told on each navigation label.
| CPU0 -
Building content pages, redirecting and linking
Thank you for the reply and that certainly does help clarify my thinking I appreciate your time and help!
| seorunner0 -
Meta description tags & title tags duplicate content?
Meta description tag - It is true that search engines (especially Google) have started to ignore the description tag... it is still better to create unique ones. If you create the perfect description tag... (perfect means.... perfectly representing your page) then search engines will probably decide to show the one you have given yourself. I do think that will have some value and add some credibility to your website. Meta Title tag - Never...ever.... have duplicate meta titles... bad bad bad. hope my answer helped you a bit. Ask more if you will... regards,
| TopGearMedia0 -
To many links on a single page Error
I'm not an expert on this, but I know the 100 links thing doesn't matter anywhere near as much as it used to, or I'm not sure if it ever did in terms of being penalised. I think it was just a guideline that said if a page had more than 100 links, Google might not crawl them all, or PageRank might not be passed to anything over the 101st link...something like that. Google's crawling is a lot more sophisticated now, so as long as your site doesn't look like a link-farm I think you'll be fine. I haven't read it yet, but I've just found this, it looks like it'll help: http://www.seomoz.org/blog/how-many-links-is-too-many
| Alex-Harford1 -
Internal linking
Alan, Thanks for feedback. I ve written a mail to my website provider today. Most of what you are suggesting isnt available for me to change unfortunately. I think what you are suggesting will solve my problem fast.
| danlae0 -
How do we handle sitemaps in robots.txt when multiple domains point to same physical location?
Thanks for your help René!
| nordicnetproducts0 -
Does link text "more information" have more weight than a normal link?
Not unless you want to rank for more information on the search engines. Anchor text is one of the most important ranking factors; if your page is about brilliant bacon, and you want to rank for brilliant bacon, good anchor text would be brilliant bacon - that's if that keyphrase isn't too competitive and it makes sense to the user. It also depends what you mean by a 'normal link' - if the normal link contains your keyphrase e.g. www.randomwebsite.com/brilliant-bacon - then that will hold more weight for keyword targeting than 'more information'. There should be a good mix of anchor text linking to your pages though, as would naturally build around the web, so there's no harm having 'more information' or 'click here' linking to your page on occasions. Here's a brief overview: http://www.seomoz.org/learn-seo/anchor-text
| Alex-Harford0 -
Re-write homepage url for non EMD for SEO
I agree. I very much love to build a brand and prefer that option. I have been offering SEO services and decided to brand my company, and started Vitopian.com. Vitopian is a completely made up brand. I could have chosen VitopianSEO or other options but I like my choice and if I can ever find the time to build my site (it is really just a framework at the moment with no content) then I very much look forward to building the brand. "Vitopian" is one word which I like. Two word names can work, three is too much in my opinion. I really don't like "runyoursocksoff" because it has four words. That's ok! This is your vision. I've been wrong before and you have a great opportunity to build the brand.
| RyanKent0 -
Meta Description Tags and Rankings
It's a fine topic for discussion. The counter argument is there are reasons CTR should not be part of the algorithm such as users manipulation. Either way PPC is very different from organic search results. Bounce rates and returning to Google for new searches are also different topics. Even if CTR was a factor, meta descriptions are only one component. There are page titles, urls, breadcrumbs and other factors which can affect CTR. Even if meta descriptions were a factor, Google often will replace your meta description with another one of their choosing.
| RyanKent0 -
About the microformat, Hreview ?
Webmaster Tools help has a nice articled that outlines the actual HTML examples of how to utilize Hreview: http://www.google.com/support/webmasters/bin/answer.py?answer=146645 The schema.org definition and example page is here http://schema.org/Review I know that Yelp and Tripadvisor do a good job at marking up their listings with Hcard and Hreview. typically when you type in a specific hotel + city combo in Google, those guys will have a rich snippet with start ratings, and you can see how they mark it up. Another good article written last year by seogadget: http://seogadget.co.uk/using-hreview-microformat-on-your-review-page/ That should be enough to get you started!
| rhutchings0 -
Wordpress when to use posts or pages
You can think of your Wordpress Pages and Posts, think of hard and soft landscape elements. HOW DO I USE PAGES? Pages are like the boulders of your website. They anchor customer expectations, and provide a semi-permanent structure for your site. Typically pages answer the big questions "Who are you?" "What do you do?" "How can I get in touch with you?" and so on. When paired with solid navigation architecture, pages also keep important information easily available for visitors. HOW DO I USE POSTS? Posts are like the annual flowers you put in for a splash of color. A steady stream of posts shows visitors and search engines you have relevant, up to date information. Posts can also provide interesting new reasons for visitors to come back to your site after the initial visit. They allow you to capture more long-tail search traffic, and give you an opportunity to list your blog in RSS directories. Posts also have a shorter shelf life than pages. Once they are replaced by new posts, old posts will always be available in the archives, or accessible via search. However, it can be more difficult to locate old posts as compared to pages. FUN WITH POSTS & PAGES: Wordpress has interesting features available for pages and posts. For example, let's say you have a page explaining a specific line of EMD services. You can also create an EMD category to collect blog posts related to that service. Using that EMD category, you can collect these posts into a feed and embed that category feed into your EMD service page. The result is a static page for your EMD service, which also includes your latest EMD posts. Good for your visitors, good for search engines.
| JessicaCox0