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I take it you're using Apache? Have you already looking at these tutorials? http://httpd.apache.org/docs/2.0/howto/htaccess.html http://httpd.apache.org/docs/2.0/misc/rewriteguide.html In addition even if the link is 301d properly, if you are redirecting to a completely new domain that baby domain has to be evaluated by Google all over again. So you'll go through the sandbox period, it's going to take a bit to get Google to trust your new domain as it did the old one.