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Hi, There are numerous guide available online and I would like to suggest you two guides/tutorial that I find useful. https://klientboost.com/ppc/facebook-ad-targeting/ https://klientboost.com/ppc/facebook-ads/ Video Tutorial 1>https://www.lynda.com/Facebook-tutorials/Facebook-Advertising-Fundamentals-2016/466185-2.html 2>https://www.lynda.com/Facebook-tutorials/Advanced-Facebook-Advertising-2016/466186-2.html Thanks