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What an interesting answer, for somebody to give you an actual working and working reply is fantastic. To be perfectly honest I just tend to keep my head down and work on my own websites and do a little bit of social media because I enjoy it.and It seems to working for me.

I like this reply, I might not be the most educated, no let me rephrase that I'm definitely not the most educated on this forum but I know you have to work out to get results whenever you are and that includes the Internet.

My thinking was a link is a link etc and I've already done that to the holiday letting website and when I check out the back links it comes out as the most prominent link I've got. I realise that this is not very likely to attract customers for the product and selling, which is holiday cottages. I get quite a few requests for people wanting me to link to websites that sell James Bond related material, but I've.cashed in.

I started a forum from the website and Roger answers six questions each month, so it has some reasonable activity. If

Thank you is a good idea, I don't know why I didn't consider myself thank you

my websites business related have got nothing to do with the subject of Roger Moore, security alarms, CCTV and holiday cottages, not exactly James Bond

It's a very strange story, I'm involved and I think it strange !

I met a psychic called once Uri Geller, who was famous in early 70 is and became his web master a few years ago. This led me to meet in London Tony Curtis and I actually loved the program called The Persuaders when I was a kid which also stared Tony and Roger.

I have full control over the content of the official Sir Roger Moore website,  whilst being watched I presume by Sir Rogers PA. I'm happy to do the work, because Roger is a dedicated UNICEF ambassador and I am a “fan” to a degree various levels.

I've been working on the website from the start and have revamped it into a WordPress platform. Just considering some kind of self-promotion blatantly as the late Kenny Everett once said i"n the best possible taste" ? ahah

I hope this question doesn't sound like some namedropping cheesy kind of question, the biggest website traffic wise I am involved in is the official website for the actor Sir Roger Moore http://roger-moore.com/ most famous for his role as James Bond.

I agreed with Sir Roger to be his webmaster and said I will work for free because I appreciate his work as a UNICEF ambassador. In exchange I can use his website for tasteful self-promotion or to produce some personal revenue.

Is it a good idea to link to my two "unrelated" busines swebsites or would that not be very productive for link juice?

We all l have to earn a living and I am not rich, so I may as well try and make something from my time spent working on this high profile website.

What would you do a fair  exchange for you time given free etc?

Yes thank you for those links I took a quick look, there's plenty of writers to choose from and they seem to have a lot of experience. But thanks to this thread I think a lightbulb is late in my brain, I'm going to do my own writing, quality as opposed quantity will be my rule.

I received back half a dozen articles today which were all very inexpensive, but they were written by somebody who had never actually visited the tourist town they were writing about, you could tell there were certain aspects which didn't relate at all. I think there must skim Wikipedia.

I didn't realise how worthwhile good quality content was until I absorbed this thread.....

In actual fact that's exactly what I've done, I said to the article writer I prefer to pay him twice the price to take twice as long so he  could produce his best quality articles.

I've just received four in my inbox but I haven't got the time to read them until later today but they look quite good initially.

There is a fact that sometimes you've got to turn to your own expertise because you are one of the few people that totally understand the subject,  so I will be doing my own articles for sure.

I think you need a combination, but I'm seeing a different approach high quality is the name of the game.

I'm beginning to get a more encouraging and clearer picture of the approach I should be taking more prominently.

With the security installation blog I'm going to admit that I actually did that not produce its first postings for the right reasons. I wrote some of the first blog entries purely to please the search engines and this time as gone on I think the quality is increased because I naturally moved into talking about some of my expertise in this area. I've had people send me e-mails thanking me for my detailed descriptions so I realise that they must be well received sometimes. In actual fact the blog part of the website in some ways I thought was counter-productive because it was actually explaining our people can do their own repair and it is not that easy to find on the drop-down menu of the website.

I'm going to make it a more prominent part of the website and increase the quality of the articles with their technical descriptions and helpful advice

Likewise I'll build a more prominent and higher quality blog on the holiday letting website about the tourist attractions of the area and facilities.

At the end of the day it can only highlight the quality of your website and so by association the quality of service that any particular business is providing.

If I may can I ask a general question, is producing high-quality content for your own websites the only strategy you need for producing good rankings on the Internet?

I would presume you also use your own social media profiles to put the content out to people?

Okay but the one thing I'm not fully understanding is, t I've heard that on page optimisation possibly gives you 20% of your value in Google's eyes and I realise that as soon as you actually also put original content on your website it tends to get indexed. But I assumed that you had to get inbound links that were not reciprocal from a cross-section of sites to get your website positioned high for its chosen keywords..

To be perfectly honest I'm not particularly fond of the idea of asking for guest posts; only because it takes time finding good websites that are related by subject that want the material.

I actually have two websites my main business is CCTV and security alarm installation, and with the second one I'm now listing quite well for the term Yale wireless alarms and picking up work from the Internet directly.

My strategy has been for both websites

One on page optimisation.

Secondly article writing.

An also small amount of reciprocal linking, which I have for a long time and more definitely realised it needs to be relevant and useful.

Until now that's been the only three strategies, for both websites.

I have written quite a number of on board blog posts for both websites.

http://www.endeavourcottage.co.uk/whitby-blog.html

http://www.adalarms.co.uk/contact-form/ad-alarms-blog/

The competition for the wireless alarms is probably more savage than the one for the holiday cottages because it's in competition from big companies all over the UK, but I am ranking quite well if for some of my blog posts in that category, higher than the actual pages promoting the installation !

I have written some useful articles I hope, from my expertise point of view. Example fault finding and servicing which in the real world is what pays me the biggest money next installations.

My question at this point is, if you don't mind giving your thoughts,  is it's worth me spending a great deal of time article  writing for article directories and more recently my new project, seeking out guest posting?

Or just keep writing original content, on online blogs for both websites.

It shows I must be new, I posted a comment in return and it was never published I must have hit the wrong button

Thank you once again I appreciate your excellent responses and I have actually done quite a few of your suggestions already.

I started a Whitby Guide WordPress website which is ranking quite well but there's not been great deals of response, I think possibly have made the mistake of self-promotion too much.

I've also written lots of articles about the area and its attractions, but I was using Go Articles because they allow you to publishimmediately so the quality of the spelling especially will probably not be extremely good. I have now moved on to more professional article directories.

I had never considered guest posting until now, but it seems a more effective product all-round so I'm going to definitely pursue that 100%

I will certainly take up the tip about writing about local businesses and attractions

At the end of the day I'm not complaining,  I am quite amazed that I'm competing with some of the larger letting agencies and my cottage as managed to get over 90% occupancy all year round for my cottage.

I'm certainly going to continue with my subscription to this website, the company, advice and tools are of a high calibre.

Recently I've been contributing to a local forum and then receiving some interest on the subject of me producing a website about the history of the area, so going to pursue that as it will be good on all levels.

Until recently I never fully appreciated how important it was to have such good quality content on the Internet, especially with your advice and examples.

I just want to thank you for your very detailed and extremely interesting reply.

I am inspired to produce better content just by the fact that it obviously is of such importance that people will pay these kinds of sums of money for good article content and proofing for that matter.

It certainly must be aimed at bigger businesses that have higher competition on the Internet where the rewards are also higher for search engine rankings.

I'm obviously out of my league regarding the understanding of search engine optimisation and not anywhere near the professional standard the some of the people are writing on this forum.

Having said that I have a holiday cottage which is quite expensive in my world and I do manage to market it entirely from the Internet at the moment and I do also wish to expand into letting other people's property,  so it's worth serious commitment from me.

I presume that the quality articles which you are talking about are worth the cost because they are of such calibre that they are link bait for quality websites.

I cannot afford to pay the kind of sums you were discussing but I will try to improve the quality of my articles by reading and producing them myself and making sure they are proof read.

Yes I totally understand and appreciate your comments.

The original website is doing well, but always could be better of course I will continue with that and divide my time onto the new website also.

Probably best because you've not got all your eggs in one basket that way as well.

I started my Whitby cottage website for years ago www.endeavourcottages.co.uk not knowing anything about SEO, but I now have very good rankings for the keywords on Google. I'm ranking quite well for Whitby holiday cottages on Google and I now list to other cottages in the area for my friends.

The point is that I'm now starting a small letting agency and hoping to expand it now so I bought the domain http://www.whitby-holiday-cottages.co.uk/ and set up a WordPress site but it's not ranking are getting anywhere near the same amount of traffic. This domain name and website structure would be much more applicable now that there are more than one cottage to let.

Whenever I get some free time I spend it doing SEO on my first website to improve its rankings and so which is the best strategy from here on. One try and develop the new cottages letting website at the expense of my main website, or forget about the new website are together and continue with my first website which was designed initially for just one cottage.

It's hard to have enough resources to get both websites ranking high.

Thank you very useful tips Alan Davidson