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Eric,

I don't think creating two pages for essentially going after the same keywords is a sound strategy.  If you created two pages you'll just be cannibalizing your rankings and not to mention potential duplicate content issues that would arise.  Since there is not a lot of competition for either of phrases, i think you can rank for both keywords with one page.

What i would do is take the stronger page from the two listed above and optimize that page for both of the phrases.  Add relevant content with both phrase, making sure to update the title tags, meta tags and H-tags to include your #1 targeted keyword phrase.  After this, you will need to build internal links from other pages to this page with the targeted keyword phrase.

I hope this can help.

• Samir

i think it has something to do with the penguin update, which at this point updates every few weeks. Could be that we've been hit by the latest Penguin 'wave', maybe even neg seo'd, i've seen a lot of that recently. Alternatively it could be a localized tweek or just general testing that Google does frequently.

Matthew,

You are not alone and i don't think its limited to .co.uk domains.  for the past 10 days I've observed a lot of fluctuation in rankings and this morning i saw big drops for some important keywords.  I think google is rolling out updates to the algo again.

• Samir

Here is my issue, my domain is abcdomian.com and I’m trying to rank the site for the keyword “example”. All of my content is under “abcdomain.com/folder/example/” and building content off of “abcdomain.com/example” is not an option. So I’m thinking about moving the content to “abcdomain.com/online-example/” and 301ing the old pages . Of the two paths below, which will have a greater impact on my rankings for the term “example”?

Current: abcdomain.com/folder/example/
Proposed: abcdomain.com/online-example/

Thoughts?

Eric,

I don't think creating two pages for essentially going after the same keywords is a sound strategy.  If you created two pages you'll just be cannibalizing your rankings and not to mention potential duplicate content issues that would arise.  Since there is not a lot of competition for either of phrases, i think you can rank for both keywords with one page.

What i would do is take the stronger page from the two listed above and optimize that page for both of the phrases.  Add relevant content with both phrase, making sure to update the title tags, meta tags and H-tags to include your #1 targeted keyword phrase.  After this, you will need to build internal links from other pages to this page with the targeted keyword phrase.

I hope this can help.

• Samir