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Hi, An alternative approach would be to use http://michalsnik.github.io/aos/ library. It does not set the visibility: hidden or hide the content, but uses the concept of as the element is within the viewport it will apply the animation. Make sure to test AOS library though because it does set the opacity to 0 so feel free to test in a development environment and fetch as google using Webmaster Tools. If you don't want to use the AOSjs library you can write your own Javascript (JS) library to detect if the element is within the viewport and add the CSS class from the https://daneden.github.io/animate.css/ library as needed.

Thanks Joh, Will look to reduce the length of the video, it's not really there to boost conversion rates but rather appeal to the target market (I.E. Align our brand with the viewer). Great idea on autoplaying videos below the fold only when needed. Sam

Try to isolate as many changes as possible. Everyone wants to do a big splash relaunch, but unless you're a serious brand, you don't need to do some fancy huge explosive relaunch. Each of these are big variables, and are best to not do all at once: Changing domain name Changing website design Changing website URL architecture Changing platform The worst is when people try to do all of those at once! It seems that you're staying on Drupal. The above article mentioned by Dirk is very good. A few things to always remember: Noindex/hide your development/staging site Always double check your robots.txt after launch Always double check your Meta Robots directive after launch Always 301 redirect page for page your important pages receiving links and traffic if those change Verify before and after everything in Analytics and Search Console Create a checklist of everything. Almost 100% of even the smartest people will miss at least one thing in a relaunch.

Thanks Kristina, I set-up the filter in the following way: Filter type - Custom Search and Replace Filter field - Campaign name Search string - 'nameofmycampaignimremoving' Replace string - I figured by adding in the campaign name but not replacing it with anything, Google Analytics should now pick this traffic up as direct. The campaign is no longer showing in my traffic, so I assumed it's worked. Is there a better way of doing this? Sam

I've taken a look into the issue and it seems there is no duplication issues in Moz, so I'm going to consider all okay.

Hi Sam Of course, this is all theory work, but I would say option 2. If we look at the most recent Moz Ranking Factors and the Searchmetrics Ranking factors, we can see that # Unique cblocks Linking to the Page, # of Unique IPs Linking to the Page, # of Root Domains Linking to the Page (Moz) are among the strongest correlations for higher rankings. Certainly from my own experience (and ultimately it's your own data that you should trust the most), I have seen rankings increase more consistently when I have earned links from multiple domains/IPs, as opposed to, say, 3 from the same website. Your mileage may vary, but in most scenarios I'd look at option 2 as the better option.  Of course, you need to do all of your quality assurance to make sure that it is the kind of website you would want a link from, but if it is then go for it.

Brilliant thanks! Checked all these out. To confirm the best way is to view when any link was found I suggest Google Webmaster Tools: Log into Google Webmaster Tools go to Search Traffic - Links to your site - Who Links the Most - More - Click "Download Latest Links". On this export you can see the link and date found by Google! Despite it's name it dates back (for us) up to 7 years. If you want to watch links as they come in then I suggest the Moz Fresh link Explorer (only goes back 60 days I believe). Thanks and enjoy! Sam

Will this only work on a link by link basis? To confirm I have a list of 300 links I've scraped from Google into Excel, how can I display the PA for all of these sites within Excel?

Nice, should be later today then! I've just added some new keywords in so hopefully these will get picked up today also. Sam