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Thank You, CleverPhd I was able to locate a few of them 404s

Hey As Tom mentioned, if it was the 22nd then it is likely a Panda issue. Without a link we can only speculate but the obvious starting point would be to review his site content to assess how unique it is. If he has a site full of manufacturers product descriptions then he needs to audit his site and identify any internal and external duplication. My advice would be to sign up with copyscape.com and do a full site audit to determine what content is duplicated, weak etc. Also, it would make sense to understand what is going on with the robots.txt problems. This may be intentional but it is certainly something to cross of the list. On a positive note, this is the easiest of the penalties to work with as you simply have to remove all the duplication and improve the site to earn it's place in the results. Try to use this as an exercise to focus on creating a solid and informative site and adding real value through the content. Hope that helps! Marcus

They can absolutely have a positive effect to support your SEO efforts. One thing I feel you should know is though, simply using a service like Piktochart and some of the other infographic creators and slapping together something quick isn't going to give you the results you are looking for. I would recommend designing a custom infographic from scratch - or hiring a designer to do it for you after you provide him with a creative brief. You also need to think of your plans on how you will distribute the infographic. Here is a great youmoz post on how to push an infographic - http://www.seomoz.org/ugc/how-to-push-an-infographic

I don't know but I had a look at your website and I think the background is begging for a seamless Ice cube background like this one... http://www.commentnation.com/background.php?MyFile=seamless_ice_cubes.php&ID=C113.php Like your site is a fresh catch of tasty Salmon adorned by Ice cubes in a freezer keeping it fresh and ready to consume....well, maybe, but seriously I think it would look pretty cool.

I sure hope the SEOmoz team reads this and acts on it Thank You

Great question, Todd!  This came up internally just last week. I don't have a time frame for you yet, but I can tell you that it is on the radar.  We should have more clarity on our plans here in the next couple of months. I also look forward to passing time in the airport with an SEOmoz mobile site/app.