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Hi Matt, Thanks for the link was a good read, I initially considered the effects of Possum however I would have expected to see some other sites perform better then so still not sure what could have caused this sudden jump. Thanks OUT

Hi there! <dl> <dd>Google will not always show your meta description, the likelihood of your meta description appearing in the search results increases incredibly when your meta description contains the sought for keyword though, which is why the focus keyword functionality checks for the appearance of the focus keyword in the description.</dd> </dl> Google’s own Matt Cutts put together a great video that dissects how snippets work and how they pull from various parts of the page when they deem it necessary. More on this topic here: https://moz.com/blog/why-wont-google-use-my-meta-description