Wow, if someone ripped your site then you must try to contact that person first because they are outranking you for your keywords.
This is how I may approach your situation:
1. Change your site design or layout since it is the same as
http://hemorrhoidtreatmentadvice.org/.
2. Report that website to the domain registrar.
3. There is nothing wrong with holistic medicine or herbal medicine.
But you need to be the star of the topic. Provide information and advice
about the condition. Link to relevant authority information and keep
people informed. Always say something like the FDA has not verified this
information and consult your physician before starting any new medical
regime. That will make you Legit and a reliable seller. Brand your site.
Like I mentioned: that footer link does not make you any good it will kill
your rankings. That was old SEO that was killed by Google many years ago.
4. Get a subscriber email list.
5. Link to your blog from the header and provide unique useful information.
6. Provide real contact information.
7. Add term of service and hammer that it is a herbal remedy so you will not be liable.
8. Add about us page and what you want to achieve with your site and company
9. Then concentrate on branding and link building but with a brand on mind. You can check SEOMOZ webinar on branding.
Best of Lucks