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Hi, Try installing Yoast's SEO WordPress plugin. Read the documentation and set everything up and it'll sort these problems and more. With regard to your 404 problem, download the csv file and look for the referrer column. This will show you where the link to the 404 page comes from. Cheers,

From a SEO perspective, content is content. Whether you present that content in a blog, a web page, a forum post, a Q&A response does not matter. What does matter is: the quality of the website platform.  Is it crawlable? Does the site appear correctly on various devices (ipad, smartphone, etc)? Does the site appear correctly in various browsers? Is the site user friendly? etc. the quality of the content the authority of the site and the relevancy of the content to the site how well the article is promoted The above are the major factors involved although there are others.

Michel is right - Google doesn't care that they're one template - if both URLs are being crawled, then they'll see that as two "pages". Every unique, crawlable URL can become an indexed page. That's why duplicate content problems are so common. The good news is that you can put a canonical tag on just the one template/file and it will cover all of the paths/URLs that land on that file. The tag goes in your section and looks like: I'd check the internal links, though, and see if you're linking to both versions. It's best to use one, consistent URL in your internal links for any given page.