Handling articles

[MSSBConsulting]

Is it better for seo to accommodate articles of more than 400+ words by creating new pages on a site or is it best to blog them.

[RyanKent]

From a SEO perspective, content is content. Whether you present that content in a blog, a web page, a forum post, a Q&A response does not matter.

What does matter is:

• the quality of the website platform.  Is it crawlable? Does the site appear correctly on various devices (ipad, smartphone, etc)? Does the site appear correctly in various browsers? Is the site user friendly? etc.

• the quality of the content

• the authority of the site and the relevancy of the content to the site

• how well the article is promoted

The above are the major factors involved although there are others.