Welcome to the Q&A Forum

Not sure if back links from sites like hub pages carry the same weight anymore. IMO Google has gotten wise to article spamming to generate back links. Personally I would concentrate on producing great content and articles on your own site. Give people a reason to link to the site

Thanks Ryan, this is really helpful. We have our Social properties in place, we just need to come up with a comprehensive plan to keep it updated. Any recommendations on readings on how to get a plan together for social media? That is probably another Q/A...right now our struggle is getting daily posts, and finding the right people to follow. I am doubting that we will be able to afford a consultant. I took a pretty hefty paycut to take this position...it's a non-profit that I feel passionate about, which is the only reason they could afford me. Not that I'm SEO expert, by any means...I'll actually be doing a lot of different things for the org on the administrative side. Out of curiosity, any idea on a price range I can expect to see for an SEO consult?

Awesome, super helpful...thanks!