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After you complete your profile, you will need to verify your page and claim your vanity URL. Then you should be good.

It would surely be helpful to post the HTML so we can see what's going on. W3Schools has a great tutorial here http://www.w3schools.com/svg/default.asp. If your title tag is properly embedded with the svg element, everything will be fine. From what you posted here, it seems you're afraid search engines will confuse the svg title with the page title. That won't happen if your HTML is correct. Post it here and I'll take a look.

Hi Justin. Most search engines take into account your physical location when displaying results. If you are physically in NZ and search for your high ranking keywords, you will more than likely get the NZ site. If you have access to a server in the USA and run the same search, chances are you'll get the .com site. Likewise, if you're in AU then the .au site "should" show higher in the search results. Google has made it very clear here https://www.youtube.com/watch?v=8ce9jv91beQ that just because a site ranks well in one language doesn't mean it'll rank well for a translated site or language-specific subdomain.

Other than that, your biggest issue is that you have very little content for search engines to consider. Google used to recommend about 250 words of relevant content, but these days I'm seeing longer articles rank much better. Your site performance could also be better, so I recommend a read on YSlow scores and how certain front-end optimizations might speed up your site.

But you should have already know what we were going to tell you. Your psychics should have told you! LOL

Cheers!

To add to Tafser's response, you're YSlow score could be better, currently overall performance score of 67. There is a whole lot you can do to increase performance for both visitors and search engines. Another mention is that your static content is rather thin. I compared the meta keywords you added to your page content, and I imagine if you used Moz On-page grader you'll find that you could do much better.

It's understandable to have many products, but you may want to try moving those product links off your homepage and onto a product category page, and then create content to help your homepage rank better for your selected keywords.

Besides MOZ local, you'll need to submit sitemaps and feeds to GWT and BWT. Good luck!

If I understand correctly, you're ranking well for a page and related keywords but you'll be adding new "news" content related to the title page topic. Sounds good to me. I'd make sure to note my changefreq in the sitemap to hourly or daily. While I'd expect you to continue to rank well for your static content, there are other factors to consider in a "redesigned" page. For example, how your new HTML code is structured; the order of content displayed to search engines (source code); how much of the original content you keep above the fold; relevance of your news to your current keyword(s); the number and quality of links added to this page; change in the amount of traffic to this page; and of course all the other technical and editorial SEO factors. Only thought about this for a few minutes but I'll post back if I think of anything else.

I'm a little confused about the redirect you want to implement. Are you unable to just replace the original page or use the original page URL? Note that permanent redirects tend not to pass 100% of your link juice http://moz.com/learn/seo/redirection. Try to do that, but if you can't then the redirect is likely your best option.

Nice link Mark. News to me, really. But the fact that Schema.org and HTML5 both have author identification methods shows that it may be used by other search engines and/or services. And the followup article to your link there is "Google Authorship May Be Dead, But Author Rank Is Not." http://searchengineland.com/google-authorship-dead-author-rank-202254

But darn, man! All that time wasted getting authorship to work back then. Google's authorship verification process was indeed grueling.

Two schools on that one. They may not be hurting your business now, so you can forget about them. That's only until you can't. If they continue rip off your work, they may take from you in the future--ad revenue, traffic stats, e-commerce, news reports, whatever you're doing--that's all money. If I had time to fill out the form, I'd do it.

First thing to do is insert authorship markup and check that google recognizes you as an author of the site you're posting to. There is something to say for original content, and Google knows. If your content goes up first and is indexed first by Google, chance are you're going to rank better than the scrapper sites.

If these sites really bother you, you can submit a Copyright Removal form here https://www.google.com/webmasters/tools/dmca-notice, but a legal order to remove the content would be better (acted upon faster). Filing copyright infringement reports for eBay listings was very effective for me, but my experience with Google is limited. Let us know if you do file and how the process goes.

Generally speaking, it's actually pretty good that site are linking to your posts. If you are extremely uncomfortable with any particular site's backlink(s), you can use the GWT Disavow tool https://support.google.com/webmasters/answer/2648487/?hl=en&authuser=1

Good luck, and let us know what you do.

You'll want the shortest, most technically feasible URL structure based on whatever website platform you're using. Subfolders like http://example.com/es/ and http://example.com/en/ are ideal, and there is a lot of talk about subdomain vs. subfolder on MOZ. Keep in mind you also have a http://example.com landing page, so you'll either need to redirect users or have visitors select a language on this home page. There is pretty thorough documentation here https://support.google.com/webmasters/answer/189077?hl=en on how to use the hreflang attribute in each case.

I leave my default language as the base URL and put additional languages in subfolders. Statistically, I tend to rank higher for keywords in my default language than for the translated keywords in additional languages. You might want to target the market with the most traffic or conversions (whatever metric you prioritize) with the default URL and then add additional languages as subfolders, preferably without hyphens or underscores in the locale code, i.e. en-us, en-uk, etc. This is more for your visitors and not a particular ranking factor, but shorter domains are preferable.

Thanks for the input, Gianluca. I'm actually a dev myself and am about to abandon all these open-source platforms for a static site, but I do need a blog. It's a terrible case really, but there are absolutely no platforms built first on top of a multi-language framework. You either need a plugin, a module, a different store view, etc. Unbelievably short sided in my opinion, but that's where we're at. New open-source packages like Grav and PageKit don't support multiple languages, either. Just baffling! And SEO standards are flat out being ignored even most of the hosted platforms. WTF?

FYI, Odoo is an amazing piece of software, but their new CMS is far from ready. There is no URL redirect feature; no structured data; unfriendly URLs with post IDs and underscores; dev unfriendly--you'll really need to dive into the code to make changes, override, or customizations. On performance, Odoo runs on it's own openerp server through a Nginx/Apache proxy. All-in-all, the language support is ok and the design features are pretty cool, but these very capable developers almost completely ignored performance and SEO best practices. In my opinion, it will take years for this platform to compete with Magento or Wordpress as an viable SMB solution. There just isn't an easy migration path to Odoo, and it's too much work for no real advantage over the other packages.

Seems like developing a multi-lingual, multi-currency, e-commerce platform that follows current SEO recommendations would be a huge step for mankind. Still looking...

I'm pretty well rounded when it comes to SEO, but I'm just frazzled when it comes to YSlow and PageSpeed Insights. Of course, individual factors are important to site performance, but it has become increasingly difficult to recommend open-source and hosted platforms that don't pass muster on many of the performance standards being tested. For example, entity tags, expires headers, and cookie-free domains are nearly impossible to set with hosted platforms, and none of the major open-source CMS like WordPress, Joomla, Magento, Odoo, etc., consistently put javascript at the bottom or make "fewer" HTTP requests.

Mobile is now king, so quite a few people (including myself) need to "mobilize" their website by late April or risk dropping in mobile search rankings. Nearly all my clients run multi-lingual e-commerce websites, so that really limits options but makes it that much more important to keep current with Google's SEO recommendations.

What platforms perform best taking into account any correlation with YSlow scores/PageSpeed Insights to high floating sites on SERPs? Would one spend the money to "fix" their current platform that has worked very well to date or switch to a mobile-ready platform?

To prevent the URL rewrites by PageSpeed, follow the documentation here https://developers.google.com/speed/pagespeed/module/restricting_urls. You can add the following to your config file:

ModPagespeedDisallow "http://example.com/.jpg"

or

ModPagespeedDisallow ".jpg"

It would sure help to get more specifics on the geographical area you intend to serve and the amount of traffic you expect. Where is your app/db server(s) and what kind of hardware will you be running? What kind of data will you be serving?

Generally speaking, CDNs are built to scale to high traffic loads with low latency and high availability. A VPS would need to be configured for the type of data being served and would need to be constantly and consistently monitored for performance, whereas a CDN could be considered more of a set-it-and-forget-it service, granted you've built your application to utilize it properly.

My best answer for you is to go with a CDN. The only case I could see you wanting to use a VPS is if it's cheaper and you server load is known and constant.

I would strongly recommend Cloudflare to address this type of problem. They have massive data on malicious sources and offer tools to mitigate attacks like you're facing.

The fist thing to look at is to see if the template/plugin/page is published. If so, I'd check if your CloudFlare cache. Read up on how to purge the cache here https://support.cloudflare.com/hc/en-us/articles/200169246. This is most likely your problem. If this doesn't help, I'd use dev mode on Cloudflare and start checking caching plugins and memcache.

It's also helpful to rename your new images, i.e., Web-Header-New.jpg to Web-Header-New-2.jpg, so you're not overwriting the previous image that was already cached. You'd have to wait for the cache to expire for a new image to show if the names are the same.

It's hard to pinpoint the problem without seeing the site but there are a few things you can do. Keep in mind that pages get ranked by popularity and relevance, so use MOZ to see what keywords this page is ranking highly for, if any.

Some templates for major CMS load content blocks in a particular order. Check the raw source for you product page in question and examine the code to see what information comes at the top. You could also fetch your page as Google bot and see what Google sees https://support.google.com/webmasters/topic/6065797?hl=en&ref_topic=4617736.

About metadata, check out the kind of metadata Google likes here  https://support.google.com/webmasters/answer/79812?hl=en.

Now you can learn more about structured data on Schema.org. Rich snippets are a great way to let search engines know what you want potential visitors to see in SERPs.

How do you know the main issue is over-optimized anchor text? Did you get a manual action notification in GWT or is this effect your assumption? This would be an important distinction because you'd get some good info from the GWT team about what happened to your site. Some sites take a temporary hit after new algorithm updates, so if this just happened I'd give it a little time before making drastic changes to your site.

It's unclear whether it's your site that's hosting the links or if other site(s) are linking to yours. Follow Googles guidelines about linking https://support.google.com/webmasters/answer/2648487?hl=en and read up on how and why to disavow backlinks here https://support.google.com/webmasters/answer/2648487?hl=en. Being honest to yourself is the best policy here, so if you're taking or paying money for these links, you or your associates should use the nofollow attribute according to Google's guidelines. You can learn more about anchor text here on MOZ http://moz.com/learn/seo/anchor-text. It's believed that links with the nofollow attribute won't pass PageRank, so the anchor text of such links won't hurt or help with search engines but may be valuable to your readers. More about how to use the nofollow attribute here https://support.google.com/webmasters/answer/96569?hl=en.

Now if you actually got notified of a manual action, then you'll need to submit a reconsideration request in GWT. We don't have enough information here on how Google will deal with your site on the next crawl, but I would recommend a consistent, site-wide approach to SEO rather than just changing a few links you think might be hurting you.

I was just going to comment on Don's post about your issue but it seems you've cleared it up. As I understand here, you will be keeping your domain name, just building a new site on a new host. Good, good. You're link juice will keep flowing if you keep your current domain, so relax.

Since you're starting from scratch, you should consider using a platform or static HTML site that you will have complete control over. Those hosted SaaS website builders are not what you want if you're here on MOZ looking to rank well organically. I've had really great results with Magento (not Magento Go), so I can safely recommend it. Odoo, WordPress, Joomla, and other popular open-source platforms all can get you want you need in terms of technical SEO features, but you'll need plugins and modules that may affect performance. Due diligence will pay off here.

Your next step is to do your own site index, noting all the page URLs now and either replicate this structure or set up redirects to avoid a hit in rankings. Since your site seems small and your referring links all point to your homepage, I'd say you might be able to skip this step without a major hit. If you can scrape your current site to save for reference, now is a good time for that.

For DNS, I suggest CloudFlare. Read up and you'll see why. Good luck and post back if you have any more questions about this migration. Cheers!

Without being able to view stats on the domains in question, it is impossible to give you the best advice. Generally speaking, subfolders get better results than subdomains, but there are many other factors to consider.

If you can't move to a subfolder structure, then skip this issue and start down the list of other technical optimization best practices. With time and traffic, I'm sure you'll gain in your organic rankings for selected keywords. In my experience, a domain name is but a small factor of the overall picture. The issues you'll have with these subdomains are more of a marketing cost than an SEO cost.