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No, don't nofollow internal links, especially for pages you want to rank. That doesn't work well anymore, and will ultimately hurt you. I see about 190 links in the primary nav. Can those all really be equally important to users and search engines? I'd be really surprised if scrolling through a list of brands hunting for the right one is the best user experience. Don't take my word for it: run some tests and see how people respond to a simplified menus along the top or side. Generally we want to pick a few terms (e.g. brands or candies) to prioritize, and otherwise work on a hierarchy/nav that users intuitively understand.

I disagree and would advise against this. First of all, these are not the same pages and so it is an improper use of the rel canonical tag, which means - at best - Google could just choose to ignore this at any time and the problem would still be there. Second, if he has a link-based penalty (looking at his link profile for that page this is very possible) placing a rel canonical tag on the two ranking pages that points to the penalized/filtered page could cause those two to stop ranking as well, leaving him with no traffic at all for that brand - a bit worse than sending users to the wrong page. Jonathan, I had a look a the external links to that page and out of 7 links, according to OSE,  6 of them have that exact anchor text "Bit O Honey" with the other one being "Bit O Honey for Visit here". One of them is on a list of "great links" for an android app website that is HEAVILY spammed with really bad links, such as "female escort services" in various countries. Another is on a list of links at the bottom of a totally irrelevant post that is also irrelevant to the blog it's on. The blog is about hotels and travel. The post is about cooking chicken with wine. The link is about "Bit O Honey" candy, and it is found also near links for window blinds and ice cream. The other links, with the exception of one that is debatable, are all along these same lines in terms of quality. If you were to rel canonical (essentially a redirect as far as search engines are concerned) the other two pages to this one you would be putting those pages at risk too. My advice is to get rid of these links. If you can't get rid of them, disavow them. Wait a few weeks and if you don't come back into the rankings for that page file a reinclusion request. And of course build more high-quality links to that page if you can. Last but not least, fire your link builder.

Dear friend, 1. Panda = "Pour quality content" usually duplicate content with other sites or pages with small amount of content. 2. Penguin= "Unnatural Links " If you suspect about 1 and 2 try to work hard to resolve these issues first. ... And later check other things, I have some sites with very pour html and great content and natural links and they are ranking great. Remember the Google recommendation "useful content for visitors= more external links (votes)" which means high quality site. Hope it help