It's actually the "resources2" page that is ranking: http://www.thematstore.com/resources2.html, which has no inbound links and I think the only external link is from resources.html (more resources link).
Posts made by Joes_Ideas
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RE: Non-home page ranking higher, very odd
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RE: Non-home page ranking higher, very odd
Yes, it is www.thematstore.com.
I have personalization disabled in Google search. The weird thing is, the resources page is showing up in Google (for me), but the home page shows up in Yahoo or Bing,
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Non-home page ranking higher, very odd
One of my new clients has an eCommerce site selling chair mats, that ranks first page for their primary keyword ("chair mats"), but the serp is not showing their home page... It is an odd "resources" page that mostly just has outbound links. I've never seen this.
Also, there are no external inbound links to this particular page. How can this be ranking higher than the home page... weeeeird.
Update: I haven't done any optimization yet... and yes, I know the site is outdated

- My location is set to San Diego. If I change it (New York City), the Resources2.htm page goes away from the page 1 ranking, and I get a page 2 home page ranking. This is so strange

- My location is set to San Diego. If I change it (New York City), the Resources2.htm page goes away from the page 1 ranking, and I get a page 2 home page ranking. This is so strange
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RE: Facebook Like Button or Like Box
IMO a simple like button in the header of the website works great. This way it's easy for a user to "like" you from any page in the site, still keeps them on your website (rather than redirect to fb page), and retains their attention as you make future fb posts.