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Just as I thought. I just couldn't get my head around and I suggested to the client that we write the copy to be unique, obviously, but I just wondered if there was any other way.

Thanks buddy

Lets say I'm working on a decorators website and they offer a list of residential and commercial services, some of which fall into both categories. For example "Internal Decorating" would have a page under both Residential and Commercial, and probably even a 3rd general category of Services too. The content inside the multiple instances of a given page (i.e. Internal Decorating) at best is going to be very similar if not identical in some instances. I'm just a bit concerned that having 3 "Internal Decorating" pages could be detrimental to the website's overall SEO?

Title tags should be used to give a title for that page.

I would go for (Example)

Page Title - Keyword | Brand Name

So for a contact page, this would be:

Contact Us - Springfield IN Dentist | Springfield Dental Care Experts

Consider a user who is looking at a page full of websites in the SERPS. You want them to easily identify what the page is, as well as the company that the page is for.

Your homepage could be something different, like:

Springfield IN Dentist - Springfields leading dental care | Springfield Dental Care Experts

If this is too long, look at shortening the brand name

Yeah I see what you mean.

The benefit of allowing my clients to have a do follow, insanely relevant link would only help the work I do on their website as well.

I'm not thinking of opening up all links on it, but only on the clients websites that I work on anyway.

Monetization such as that or adverts will be something I consider in the future, for sure.

Yeah, pretty much!

Not generate business for me, obviously.

The one I'd worry about  your actual name being in the anchors. It's not the number of links pointing to your website that really matters, it's the number of domains pointing to your website that does.

You have a ton of domains pointing to your website with Anders Vinther as the achor. I know that's your name, but to google, that's a keyword and it looks unatural. You need to dilute this by getting more unique domains pointing links to your website with achors such as:

http://www.wpsecuritychecklist.com

WP Security Checklist

wpsecuritychecklist.com

It's more natural for someone to like to your website using your brand name rather than a keyword.

I've just launched a local business directory that allows the small businesses in my local area to get noticed by a very targeted audience. People such as self-employed builders, painters and decorators and the like.

As well as helping them out, they'll be helping me out by testing the waters of local keywords and seeing just how difficult and how much traffic they'll get. Kind of like spreading myself across 100's of keywords without the need for domains etc.

All the links on there are nofollow, but what are the ethics behind letting my clients have a dofollow link from it? I wouldn't use this directory as a marketing tool for my self and my business, but if I acquired a client from my website or other source, but they would benefit from a dofollow link?

I think it wholly depends on your intentions.

If you create a static page domain.tld/campaign, what would that page be used for? Would it help any users that come to your website via that link?

I think from a user experience point of view, it would be a much smother ride for them to drop to a page that is dedicated to campaigns so they understand that the campaign they were looking for has expired.

Thanks for the reply!

I've seen this sort of a thing for a while but it's never been something that has bothered me as it hasn't affected my clients CTR but he sent me an email the other day about it and I have to say that it initially stumped me!

Great links though and I'll pass them on to him

A friend of mine runs a website over at http://www.web-design-herefordshire.co.uk/

The keywords he is targeting  web design hereford and web design herefordshire.

When you search these terms (he's found on page 3 on google.co.uk) his title tag is shortened to web design hereford,

Does google shorten these when the keyword being searched is the keyword in the domain? I've seen it on a few others.