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Thanks right Jack, Google Plus offers a do follow link back to the website and there are websites who are using Google plus comment box (similar to facebook). IF you have commented on few blogs that somehow convert that one link in to multiple links. I mean not sure if removing them will be a doable option to you but better idea is to disavow the links that are causing this and it will be resolved. Hope this helps!

** isn't there a place for marketing through the name and building trust through creating an online brand promoted through social media etc, which in turn builds trust with search engines?** Sure, there is a place for building.  If you going to brand build then spend that effort on a brand that is absolutely clear and unmistakable. If you market your biz as "Unlock My" then lots of people are going to go to UnlockMy.com. The harder you work to build your brand the more the person who owns that domain will get your traffic. So, I think that unlock.my has two strikes against it.

Howdy, So this is a Top Pages report that you ran on your own site in Open Site Explorer? What this report shows is the top pages as determined by the link authority features of your incoming links. It is actually not based on a crawl of your site. So here's what can, and often does happen: External websites link to pages on your site that don't actually exist. A brief glance suggests this is what happened here. Those links look like auto-generated spam to me, and likely were made by a wayward robot. The good news is that because your server is returning a 403 response code (Forbidden) those pages on your site don't really exist, and the effect of those links is basically null. If you returned a 404 (which would be more common) the effect would be the same. So why does OSE report on Top Pages if they don't actually exist? The real value is when you find links coming into broken or misdirected pages (think 404, 302, etc) and you can then fix those pages to take advantage of the link juice. Hope this helps. If you like, you can dig around OSE to try and find where those links originated, but it likely doesn't make a big difference either way.