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Rebecca,
I did not realize that. One last question how do I redirect a url that does not exist? I always used a redirect plugin. Is this something that needs to be done on the server? maybe htaccess file? Please excuse my lack of knowledge here, I have not run into a situation like this before.
Hi Rebecca,
Sounds easy but for some reason when switching themes the portfolio urls completely disappeared.
I tried looking for it on my staging site. http://dsilvernail.staging.wpengine.com/portfolio-view/central-jersey-claims-association-wordpress-consulting/ it 404's How could I do a redirect on a url that no longer exists? The custom post type disappears completely too. Is there a way to add the /portfolio-view/ to a new url so I can just create them.
I am afraid I will have to code into my new theme the full portfolio option from my old theme.
I was looking for an answer to this same question. I came across this article by Neil Patel http://neilpatel.com/2014/12/30/how-to-build-high-quality-backlinks-in-a-scalable-way/
There are many actionable tips in this article from competitor research and using social signals to identify good back link sources.
Then I found this article in the Moz newsletter it on search engine land. http://searchengineland.com/learn-competitors-without-copying-223192
It discusses competitor research of back links but not copying their profiles.
I am no expert on link building but these articles are good resources to start.
Avoiding duplicate content is easy, do not copy the content written for one site and paste to another site. The key here will be creativity. Writing uniquely different content that is specific to each location is a challenge but it will pay off in the long run.
Say the service is doggy day care, the content can be uniquely different from each location while promoting the services located at each location. Just write it differently. Use terms common to each location while being specific to services. Maybe one service in the scenario is outside playtime. One location may have a Nancy who runs the dogs out side and has unique qualifications then Bob who does the same thing at another location. Same service different content.
Is the site an online store that sells products online?
I am currently refreshing my WordPress business website. I used a theme that had a built in portfolio option. I wanted to strip down the bloat and move to something more simple to better articulate my message.
Upon switching themes I will loose my urls for my portfolio projects. I should have never used this built in function but it did exactly what I needed and wanted here is an example.
Now on my staging site these portfolio pieces have vanished and the urls are indexed with google. I could create posts and recreate the portfolio pieces however the problem with the url is the /portfolio-view/ portion. I cannot recreate the part of the url. Any advice would be greatly appreciated. I receive some traffic through the portfolio pages but not much, however, I do not want to loose any traffic.
I am looking for a strategy that will solve this url issue with WordPress. I have about 10 separate portfolio pages with this url issue.
I Received a nice lift in DA as well. So did many of my clients. Only 2 or 3 clients went down. These were newer websites with very little content.
Trevor,
I am very much in agreement with you.
Many of my web design clients like to write their own content instead of having my copywriter do it. Sometimes this works out, most times it does not. I ask this question because many of my lawyer clients love to write their own content and this "I" is consistent amongst all of them who do write their own.
It is not how I would write it and I recommend other options but the client is boss!
Most of my clients consist of single entity law firms in which my clients repeatedly use the pronoun "I" to describe every service they provide.
I have always preferred using the business name The Law Office of..." put lawyer name here".
Is it ok to repetitively use the pronoun "I" in the content. To me it feels lack luster and childish not very professional, however I have a hard time convincing the lawyers of this.
What are your thoughts? Can good content be written with the repetitive use of "I"? If not is the business name sufficient or maybe another pronoun?
I will be showing responses to my clients if that is ok.
Hi Knubbz,
I would recommend creating different products. Then hand write more descriptive descriptions for each adhesive product. Right now the descriptions might be the same but if you do this they will be different and google will reward you. Content is king even in the eccomerce world. Set your products apart from competitors and the ones on the website by making them each unique.
Hello all,
I am research some competitors of a client of mine. My client specializes in H.P. printer repair and over the last 8 years has lost market shares to the competition. I want to reclaim market share.
As I was searching some of the service companies many have page that list multiple towns that they service.
here is an example. http://printerrepairservice.com/locations-we-service/
Should I be recommending this to my client? To me it seems like a spam keyword process. I know an employee of this particular company and he say their online business is booming. I want my clients to boom too!
What are your thoughts on these location type pages?
I thought it was spammy too. Please keep in mind this is a potential client. I raise the question because i want to know if it is ever good to go over the title character count. What instance would it be ok?
You really cleared up any questions I may have about the current title thank you.
Hi Jubaer,
The site owner did not create the titles. so a change is not an issue. My question lies more in the idea of titles being over the 55-70 character space. Is it ever a good idea? can it ever help to do this?
The services are listed as h2 on the page.
Thanks for your response
I am doing a site audit for a potential new client. The previous web design company used very long titles like this
(Case Management | Client Advocacy | Expert Witness | Legal Support | Medical Consultation | Pennsylvania and Michigan)
117 characters.
This is the title for a services page. What is best practice here. To me this is key word stuffing but it is relevant to the clients page. Is it alright to grossly overdo the title character limit for the sake of keyword optimization?
I would probably do something more like (Medical consultancy services | company name with location)
What do you all think? Looking for a quick response!!!
Hi C Pagan,
I work almost exclusively with WordPress and I am very familiar with the Yoast SEO plugin. If your theme has the option to hide titles or you do this with some customization this does not remove the titles from the pages and posts themselves but hides them from being visible to humans not bots and search engines.
In Yoast you have to manually set the page title in the admin under settings - general site title. For all pages and posts Yoast will automatically use the page or post title along with the site title so if your page title is Plumbing and your site title is Plumbing NY your page title will be Plumbing - Plumbing NY by default.
You must manually change your SEO page titles in the meta box underneath the editor on the individual pages or posts to be what you want them to be. Here you can also specify your focus keyword and the pages description.
See image for the meta box
I experienced the same. Traffic was especially down in the evenings. I too attributed it to the World Series as the Mets are in a very large market for both sports and internet search. Lets see what happens this week as things return to normal in the sports world.
Hi Dan,
Good question, I will keep it simple, Yoast creates a file with your Social Profile Urls and shares them with the google crawlers. This links your social profiles with your website.
If you have sub-sites in multiple languages then I would add those social profiles too if you prefer.
Have a nice day!
Hi Miriam,
What a great question. Yellowpages.com has linked to individual blog posts on my clients site from each town listing in New Jersey. I have like 70 posts on the site and there are like 550 twps. in New Jersey so there you go.
They don't show up in my Moz Analytics or open site explorer. I see these links in google search console. I imagine that these are no follow?
Thanks
I have a client that has 2500 yellowpages.com links like this one http://m.yellowpages.com/hillside-nj/guardianship-services Are these SEO relevant? Can they hurt SEO efforts. Is this something should push for clients? Can Yellow pages be a good link building strategy? What say you?