Questions
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Is this a violation of Google guidelines and current industry best practices correct? Regarding Iran Facts
Hey Apologies that your question wasn't answered sooner. I've read over all the information that you provided, watched the video, and reviewed several Advertising Policies from AdWords. I don't believe that the promotion of this video, in the way the content is presented from 00:00 to 02:09, is in violation of any policy. Political issues will forever be sensitive, but they are still political. International affairs is political in context so this would fall under the Political Advertising Policy. As I'm sure you agree, political ads aren't always accurate, positive or appreciated, but this video still fits this portion of policy. After Sandy Hook, Google created the Sensitive Issues clause that keeps advertisers without the capabilities for real aid from promoting their agenda after disasters. Unfortunately, it does not apply to this. AdWords for Video Policy states that all videos must be suitable for a Family audience. While I personally don't believe that politics is always family friendly, this clause is only purposed to cover videos of questionable sexual content. The only clause I think this could POSSIBLY, REMOTELY fit under, if not the Political Policy, would be the "Anti" and Violence Policy. This is specifically calling out one group of people who have been the brunt of a lot of racism in our country, even more so since 9/11. But, I agree with whoever it was in that AdWords Help thread that said the last seconds of this video changes the entire meaning of the message. This is a political awareness campaign and it's going to get a little ugly.
Inbound Marketing Industry | | JasmineA0