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I know of homestead, from many years ago, but not enough to know the inner working of it. With most systems like that you can't add canonical tags and you can't do redirects. I don't even know if you can make a webmaster tools for it. For a business, homestead is a very bad idea. If you could make a webmaster tools, you could do that, then set up the domain on a shared server and build the site there, then tell webmaster tools you are moving the site. If you know of incoming links, you could ask the other sites to change the links. Maybe someone else here has better internal knowledge of homestead. Unless they are receiving substantial traffic, you may be better off starting fresh, then change all the pages on homestead to address some particular part of their business, with completely different (related) content, and have links from that to the new site. I just saw bjgomer13 say the same.