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Thanks again. I am not eager to push any single product at this point. We are planning on building some strategic landing pages over the next few months and I will create some links to those once they are created.

Thanks Ryan! That made a lot of sense. -Alex

Yep you sure can.  (Won't be a HUGE issue if you link the two together since there are only two sites) That's actually what the search engines frown upon.  Depending on your main focus (Which one you want to rank higher) you can use canonical tags. You can use the canonical tag to point the lesser important one to the more important page.  This will let the search engines know that the content has a parent site.

While you can get all pages indexed via a sitemap, the general rule of thumb is that if Google has to use your sitemap to find the page, it will probably never rank for anything. Good internal link architecture will be your best friend here. What we generally recommend is to "link early, link often". On every product page, plan on linking to several other products before you get to the footer of the page. Some common methods of this are... Top Products Related Products Recently Added Products People who bought this also bought... Recently Sold Products Featured Products Recently Visited Products etc... Any excuse to get more links to more pages. For example, let's say you sell 10,000 products and your goal is to have no product page be more than 3 clicks away from the homepage... Click 1: The homepage links to 50 product pages (Top 20 Products, 10 Latest Added, 10 Featured, 10 Recent Purchases) Click 2: These product pages each link to another 30 (10 Latest Added,  10 Also Bought, 10 Recent Purchases) (remember, Google will spider the site asynchronously so when it comes back the latest, featured and recent should have changed) Click 3: These product pages also link to another 30 (10 Latest Added,  10 Also Bought, 10 Recent Purchases). If this were perfectly random, you could potentially have links to 45,000 products. However, assuming there is some crossover (ie: google visits a products page and you havent added any new ones since the last page they visited), it is reasonable to believe that Google will find at least 1 link to all 10,000. Note: use the "featured" listing to get things indexed. Feature products that havent been spidered yet by google.

I have the ability to place our own applications for our agency in unique folders but the links I will be distributing to other agencies are specific to each agency. They are links that are auto-generated by our web application that has the agency's identifying information embedded in it so that the agency gets their proper commission. This conversation has been good though because I was going to build a bond application library into the site with a link to each specific application. I will now restructure the site so that the link provided will lead to a well named sub-folder that has the actual application framed into the page. I should probably also make sure that I don't just frame in an external application ONLY. I should probably place content on each page alongside the application that is relevant to the type of bond they are applying for. Would everyone agree?

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