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"The primary domain will definitely resolve to the homepage.  My question is fairly Wordpress specific. When you create a new page or post you give it a title.  Calling it "home" makes it easy to find on the admin side in the list of pages. Whatever page I set as the "homepage" in the Wordpress admin settings, then the domain will resolve to that page no matter what I call it. And no one has to add the title as part of the URL or anything after the / to get there. I could leave off the title of the page completely. It's not ideal for when I hand it off to clients. (People like things to be clearly labeled what they are.)  But is that what you are suggesting I always do? " I would call the homepage "Home" for the clients Because is ideal for breadcrumbs. In some situations especially e-commerce, it might be smart if it's a very well-known brand do use the well-known brand name as a homepage. For instance, switching "Home" with "Bestbuy" "Home » SEO blog » WordPress » What are breadcrumbs? Why are they important for SEO?" See: https://yoast.com/breadcrumbs-seo/ Big image https://i.imgur.com/GH6TeOJ.png https://i.imgur.com/1ae8hu6.png the SERPS will show "Home » SEO blog » WordPress » What are breadcrumbs? Why are they important for SEO?" <title><strong>This is an example page title</strong> - <strong>Example.com</strong></title> https://yoast.com/page-titles-seo/#title-seo https://yoast.com/meta-descriptions/ Yoast SEO offers an easy way to add breadcrumbs to your WordPress site via PHP. It will add everything necessary not just to add them to your site, but to get them ready for Google. Just add the following piece of code to your theme where you want them to appear: `if ( function_exists('yoast_breadcrumb') ) { yoast_breadcrumb( ' ','` `' ); } ?>` If you have old you are I was like example.com/index.html or something like that. You can use this fantastic tool below the one labeled number two it is a miracle tool in my opinion for rewriting URLs U can write in anything in the custom URL and have it added to your htaccess file or nginx config file and you're up and running https://yoast.com/change-wordpress-permalink-structure/ https://yoast.com/research/permalink-helper.php (love this tool) <label for="struct1">Default ?p=123</label> <label for="struct2">Day and Name /%year%/%monthnum%/%day%/%postname%/</label> <label for="struct3">Month and Name /%year%/%monthnum%/%postname%/</label> <label for="struct4">Category - Name /%category%/%postname%/</label> <label for="struct5">Numeric /archives/%post_id%</label> custom you can use  /%postname%/ or anything <label for="struct1"></label><label for="struct2"></label><label for="struct3"></label><label for="struct4"></label><label for="struct6">Custom: or add what you want to change no matter what the URL</label> RedirectMatch 301 ^//([^/]+)$ https://yoast.com/help/my-redirects-do-not-work//$1 Add the following redirect to the top of your .htaccess file: RedirectMatch 301 ^/([^/]+)/.html$ https://homepage.com/$1 Add the following redirect to the top of your .htaccess file: RedirectMatch 301 ^/([0-9]{4})/([0-9]{2})/([0-9]{2})/(?!page/)(.+)$ https://homepage.com/$4 <form method="post">``` Even for NGINX > <form method="post"> > > Add the following redirect to the NGINX config file: > > ``` > rewrite "^/index.html" https://homepage.com/?p=$ permanent; > ```</form> If you’re moving your WordPress site to an entirely new domain, you’ll need to perform a domain redirect to avoid losing your content’s SEO. These instructions assume that you’ve backed up your site and[ moved it to its new domain](https://wordpress.org/support/article/moving-wordpress/). To perform this redirect, open up your _.htaccess_ file, and add this code to the top: `#Options +FollowSymLinks RewriteEngine on RewriteRule ^(.*)$ http://www.newsite.COM/$1 [R=301,L]` Use your new domain in place of _newsite.com_, and then save the file. You can also use any of the above-mentioned plugins to accomplish this task, as long as you activate it on your old site. Use your new domain in place of _newsite.com_, and then save the file. You can also use any of the above-mentioned plugins to accomplish this task, as long as you activate it on your old site. * https://wordpress.org/support/article/creating-a-static-front-page/ * https://www.wpbeginner.com/wp-themes/how-to-create-a-custom-homepage-in-wordpress/ * **Big photos** * https://i.imgur.com/U3rPAox.png * https://i.imgur.com/IR8plPZ.png * If you like APIs * https://developer.wordpress.org/themes/functionality/custom-front-page-templates/#is_front_page * https://wpengine.com/resources/wordpress-redirects/ Hope this helps & is not to overkill, Tom [IR8plPZ.png](https://i.imgur.com/IR8plPZ.png) [U3rPAox.png](https://i.imgur.com/U3rPAox.png) [GH6TeOJ.png](https://i.imgur.com/GH6TeOJ.png) [1ae8hu6.png](https://i.imgur.com/1ae8hu6.png)

Yes - that is the gist of my concerns. But I don't know...I think "cornerstone content" is an SEO strategy term, not something that Google defines and associates with only pages. Because there are lots of bloggers who have hundreds of posts and only a few pages and who plan for certain pages or categories to be their cornerstone content.

Thank you! Yep - I redirect the .html files to the https domain to as specific a page as possible. Its good to know that I don't have to factor in the CNAME or A records into the issue. It sounds like I am doing the right things from what you say - yet I do have some redirect chain warnings in my Moz crawl.