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Thanks Erica.

We're deindexing the tags pages for now and going to see what happens. If all goes well, we might deindex the category pages as well.

Thanks!

Hi Robert,

This makes a heck of a lot of sense. A couple of years ago it made sense for us to use two different pages that were targeted to each keyword, but now with Google's semantic updates they can both do well for two (and more) related keywords.

Given our current situation, we would much prefer the page (roofing-software) to rank as opposed to the one that's currently ranking. Given that the one that is currently ranking is older (probably the reason it's ranking instead of the other), would you think it would be a good idea to 301 from the currently ranking page and merge the existing ranked content with the page that isn't ranking in order to try to rank the other page instead?

Or does it make more sense to try to use the ranked page? W would be willing to do this out of necessity, but the other keyword is much better performing for us.

What is the best practice in this instance?

Thank you!