Questions
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How to Recover my Website from Sudden Increase in Spam Score and Major Ranking Drop Due to December Broad Core Update?
Hi there, To quote Moz staff on this, So, Moz's Spam Score is the percentage of sites with similar features we've found to be penalized or banned by Google (it's not based on the spam score of the sites linking to you). To improve this score I would recommend reading our guide which explains the 27 factors used to make up this score. You can then look at your site and investigate areas you would like to improve on your site: https://moz.com/help/link-explorer/link-building/spam-score Best of luck, and let me know if I can help with anything else! Hope this helps! Zack
Technical SEO Issues | | BartonInteractive1 -
New 301 redirected URLs lost ranking and showing decline in Backlink profile
Hey there! Thanks for reaching out to us! For us to update any 301 link, we would need to re-discover the old pages to be able to follow and update the metrics. As our index continues to grow and links are rediscovered, links which have changed should be marked as “lost” for the original domain and “discovered” for the new domain. In order for our crawler to update metrics to reflect the new domain, it would need to recrawl the pages linking to your site and discover the links which redirect. The discrepancies between the DA of your old domain and new domain are probably due to the previously externally discovered links that haven’t moved over just or haven’t been discovered. I hope this helps to explain - please feel free to reach out to us at help@moz.com with any further queries. Best, Eli
Link Explorer | | eli.myers0 -
MOZ Domain Authority Change frequency
Hi there, Domain Authority (DA) - Domain Authority is a Moz proprietary metric from 1-100 which predicts how well a domain will rank in Google based on a machine learning algorithm of link metrics. Page Authority (PA) - Page Authority is a Moz proprietary metric from 1-100 which predicts how well a page will rank in Google based on a machine learning algorithm of link metrics. It is entirely possible to have a higher PA than DA as there can be plenty of pages within a site that have a high PA but the domain itself can have a lower calculated DA. You can find more information here: https://moz.com/learn/seo/page-authority and here: https://moz.com/learn/seo/domain-authority We hope that helps!
Link Explorer | | Natalie-Alexis0 -
How to optimize my website with new Google Feature snippet fuctionality?
Helth Insurance is a tough topic right now the query you sent me does not have any featured snippets showing for it. You need to utilize it will need to utilize it will like Moz , Ahrefs , SEMrush or GetSTAT to find query swear feature snippets are not cemented from the competition. Meaning if the competition has had it for a period of over six months there’s a very low chance it’s going to be changed unfortunately. Not to say that it can’t be. if you would be kind enough to share your domain with me I can give you much more valuable insight. Also if you don’t want to post it here feel free to message me at my profile by clicking on my photo. https://ahrefs.com/blog/find-featured-snippets/ https://getstat.com/blog/best-words-generate-featured-snippets/ https://mangools.com/blog/google-featured-snippets-guide/ The gods above will be helpful in terms of what you need to know about Featured snippets but I would be wasting your time without knowing you’re domain that way I could tell you were to go for. Hope this helps, Tom Zickell
On-Page / Site Optimization | | BlueprintMarketing0