Hi all!
After using the "Compare Links Metrics" in the research tools, a few questions popped up. Particularly, in regards to what key metrics to look for when determining if a websites outbound links are trustworthy and may pass Link-juice. Basically, "if my link is put on that website, will search engines trust it"? I've copied an example below and typed a few comments next to particular metrics. Please share some insight them:
Page Authority: 48
Page MozRank: 4.94 -Is 4.94 considered OK?
Page MozTrust: 4.96 -Is 4.96 considered OK?
Internal Equity-Passing Links: 2,819
External Equity-Passing Links: 2,326 -Lower = better?
Total Equity-Passing Links: 5,145
Total Internal Links: 2,844
Total External Links: 2,383 - Lower = better?
Total Links: 5,227
Followed Linking Root Domains: 88
Total Linking Root Domains: 129
Linking C Blocks: 30
Equity-Passing Links vs
Non-Equity-Passing Links:** I am assuming that the higher the Non-equity passing links VS the Equity passing links is typically better? What would be an idea ratio?**
Internal Links vs
External Links: Lower external = better?