Is the keyword CTR provided in Moz dashboard average?

[NishilP]

Hi,

I'm a bit confused with Keyword CTR provided in Moz Dashboard.

Is its an average of search positions or top 3 positions of SERPs?

[tawnycase]

Hi there! Tawny from Moz's Help Team here.

You can read all about how we're calculating those CTRs over in our Help Hub, here: https://moz.com/help/guides/keyword-explorer/keyword-metrics#organic-ctr

I hope that helps clear up some of your questions! If there's anything else we can help with, just give us a shout at help@moz.com. Cheers!