Primary keyword in every page title of website

[vtmoz]

Hi all,

We can see many website page titles are filled with "brand name & primary keyword" at suffix. Just wondering how much this gonna help. Or can we remove "primary keyword" from other non-relevant pages and limit the same to important pages to rank well?

Thanks

[benesmartin]

Hey there,

I'd suggest keeping the primary keyword in your page title. Moreover, put it in front of the brand name. Like this: _"primary keyword & brand name" _or even better "primary keyword & secondary keyword - brand name".

It's gonna help for SEO as well as for CTR. If the user sees the same keyword in your title, he/she is more likely to click on that result.

Hope it helps, Martin

[NickW816]

Hey I know this is a few months old, but definitely agree with Martin above. It is not 100% necessary to have your brand name in the Meta Title of every single page on your website, but is good to have in there if it fits within the title's 60-70 characters. One of the best strategies with on-site SEO is to have a specific keyword phrase you would like the page to rank for in mind when creating or editing it. The Meta Title is very influential in rankings and it is definitely important to keep that in mind when writing them for your pages. There are some more on-site search engine optimization techniques and tips at https://seo-kansas-city.com/2017/04/18/what-are-the-best-on-site-seo-techniques/, and also at http://backlinko.com/on-page-seo. Hope these resources help and best of success!