When do you use article markup for AMP pages?

[DeptAgency]

Hi all!

For a healthcare website we have setup AMP. Google Search Console suggests to use article markup for several pages and I am not sure if this is correct.

There are two kind of pages:
1. News pages
2. Information pages, for example: symptoms alcohol addiction  or Binge Eating Disorder

There's no doubt the article markup will be correct for the news pages but I am not sure about the information pages. Do you guys suggest to implement article markup on these pages as well or only use this for real news/blog posts?

Hope you can help me out.

Thank you in advance and happy holidays!

Regards,

Anouk van de Velde

[bridget.randolph]

Hi Anouk,

I don't see any reason why you couldn't use the generic Article (rather than NewsArticle) markup on your informational pages, if that is how you want Google to view the content (as an informational 'article'). I'd be cautious with it if you want the content type to be seen as something else by Google, and/or if it is very long-form, heavily resourced content.

You may want to test it on some of your info pages and compare what happens to the pages with the markup vs the AMP versions that don't include the markup. Hope that helps.