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    4. Is this a good strategy?

    Is this a good strategy?

    Intermediate & Advanced SEO
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    • nwinternetmarketing
      nwinternetmarketing @DanHenry last edited by

      I've ranked position #1 for a national search term with a keyword difficulty of .46 and 86,000,000 competing results. Also ranked for a few .60+ difficulty keywords. Speaking from experience....

      Your website, on-site, is presumably the only thing that you have absolute control of on the internet.  Any 3rd party blogs, links, wikis, portals, Q&A, etc are controlled by someone else who can turn you off at will.

      By this logic, in Google's eyes, your on-site optimization including content is the only thing you own. You can change the content to the Nth degree, same with the code.

      I like to use the analogy of a bucket (your website) with a bunch of holes in it (ranking factors). The more of the on-site factors you satisfied, the more water (linkjuice) you will retain.

      Another analogy is building motors. You can slap a turbo onto any motor and see an increase. (Motor = website, turbo = links) However, the V8 is going to kick out more power than the wimpy little Honda fart-cannon.

      Focus on optimizing your onsite stuff, and the rest becomes MUCH easier.

      1 Reply Last reply Reply Quote 1
      • RyanKent
        RyanKent @KeriMorgret last edited by

        I love the "channel EGOL" approach. Big thumbs up for effort.

        (You need to work on your delivery though. I didn't feel inspired).

        KeriMorgret 1 Reply Last reply Reply Quote 1
        • EGOL
          EGOL @KeriMorgret last edited by

          lol.... Thank you Keri and Ryan

          I agree.  I would spend that time on content.  "Landing page with limited content" got my attention right away.

          Also....   bookmark the hell out of those blog posts...    that's how you put a really bad odor on your site.

          DanHenry asimahme KeriMorgret DaveGerecht 4 Replies Last reply Reply Quote 1
          • DanHenry
            DanHenry @EGOL last edited by

            When I said landing page with limited content, I meant that the landing page might be great, but that there arent many additional pages. Or an ecommerce site that only sel 5 or ten products. Besides selling, what does your site offer? That is where I figured I must start a blog to increase authority.

            The reason I wanted to bookmark it so much, is to see if I can make it go viral by giving it a headstart. Are there other ways to make content go viral if it is infact "viral worthy"

            1 Reply Last reply Reply Quote 0
            • asimahme
              asimahme @DanHenry last edited by

              Yea Jacob is right,

              Before you start going linkbuilding Happy, make sure your Onsite is legit and optimized.

              1 Reply Last reply Reply Quote 0
              • asimahme
                asimahme @EGOL last edited by

                If you want content to go viral it needs to meet the following Criteria:

                1. Content must be something Interesting that grabs the attention of a particular market and encourages them to share it with their friends because it's soo awesome, cool, helpful, or interesting.

                2. Make sure you have the Share buttons such as facebook like button, tweet, Google Plus, Digg, etc (Don't get too happy with the buttons).

                3. Get your content infront of hundreds of folks that would be interested in sharing your content to others.

                This goes back to creating linkbait, than promoting the linkbait.  This is going to cost money and time, there really is no quick fix strategy unless you already have over 10,000 facebook fans, and 2,000+ digg followers.

                If you don't have a large social following my suggestion would be to use Paid Stumbleupon ads and get your content viewed over 500 times and test your results to see if it has gone viral or not.

                Really the best way for anything to go viral is to tap into a large crowd or funnel, so contact the large websites and get them to mention your content some how.

                1 Reply Last reply Reply Quote -1
                • KeriMorgret
                  KeriMorgret @EGOL last edited by

                  With only five or ten products, you can focus your time on them and make each page for that product the best resource out there on the web for that product. Make it the type of product page a reporter would want to go to when researching that niche for a news story. Use the products, write your own review in your words, rewrite the manufacturer's description, make a chart of resources out there about those products that no one else has.

                  Do a search on the name of your products and look for questions people are having about it in forum sites. What are people asking when they talk to each other? What information are they trying to find out? Does that information exist? Put it on your page.

                  1 Reply Last reply Reply Quote 1
                  • KeriMorgret
                    KeriMorgret @RyanKent last edited by

                    I admit, I do need work on the delivery. It was late at night, and I was aiming more towards being of service and answering a question than getting the delivery done. Due to the hour, and being my first attempt, the channeling was a bit weak. 🙂

                    1 Reply Last reply Reply Quote 0
                    • DaveGerecht
                      DaveGerecht @DanHenry last edited by

                      I think of it in a similar way but slightly different.

                      Your website is someone talking and the ranking factors are a megaphone. If you are whispering into the megaphone you will increase the volume, but it is nowhere near as good as shouting into it!

                      1 Reply Last reply Reply Quote 0
                      • DaveGerecht
                        DaveGerecht @EGOL last edited by

                        I have a similar problem, 5-10 pages of static content that I need to make look more 'alive' to Google.

                        Sadly I cannot add too much content as it is scientific specific content and I am a mere SEOer!

                        I use the keyword tool on SEOMoz. Find out the keywords for your products, put them into the tool, find out who ranks highest for the words and link to them from the product's 'useful links' page.

                        After a month or so politely email these sites and ask them to link back to you.

                        Simple and effective.

                        1 Reply Last reply Reply Quote 0
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