Coming soon SEO

[bigrat95]

Hi,

I was wondering what is the best practice to redirect all the links juice by redirecting all the pages of your website to a coming soon page.

The coming soon page will point to the domain.com, not to a subfolder.

Should I move the entire website to a subfolder and redirect this folder to the coming soon page?

Thanks

[DirkC]

Hi,

Why would you do that for? A coming soon page has no value for visitors, and as a result no value for search engines.

If you're going to create a new site, I would first launch the new site and then redirect the old pages to the new ones.

rgds

Dirk

[Alick300]

Fully agree with Dirk.

[Christy-Correll]

Hi Oliver, did you see Dirk's question? We'd love to help, we just need a little more information about why you are interested in throwing up a coming soon page for an existing site. Please clarify. Thanks!

Christy

[bigrat95]

Hi, first of all thanks for your awnser. My question here is not about if a coming soon page is great for seo... Has you can see on the video attached, a well optimized coming soon page can be a good thing, matt cutt said's it..

Second of all, my friend website is really badly  seo optimized but certain page still drive a smaller amount of traffic.

He dosent want to invest time and money on it so he want a well optimized coming soon page seo optimized to start ranking for some keywords temporary till the new site will be ready.

R9JvBLjLrUI

[DirkC]

Hi Olivier,

The question that Matt is answering is quite specific - is a "coming soon" page bad for new domains as Google seems to prioritize new domains. The answer is "no" for this situation.

The situation of your friend is quite different - he has an existing site which is generating some traffic. Unless your "coming soon page" is extremely interesting & rich in content, it will not rank for any keyword - basically you're reducing your site to a one page site, so bounce rate will inevitably be very high.

If you want to proceed, you just have to put up a redirect rule that is redirecting all url's to the index page of your site (which would then be the "coming soon" page).

rgds

Dirk