SEO strategy for UK / US websites

[JaanMSonberg]

Hi,

We currently have a UK-focused site on www.palmatin.com ; We're now targeting the North American market as well, but the contents of the site need to be different from UK. One option was to create another domain for the NA market but I assume it would be easier to rank with palmatin.com though.

What would you suggest to do, if a company is targeting two different countries in the same language?

thanks,

jaan

[Andy-Halliday]

Can you edit your urls to include a country part: i.e. www.palmatin.com/uk/example and www.palmatin.com/us/example or does your CMS restrict url edits

but Google actually for once give a very clear help on this topic - I would recommend reading this.http://googlewebmastercentral.blogspot.com/2010/03/working-with-multi-regional-websites.html

Do you own www.palmatin.co.uk?

[JaanMSonberg]

Hi Andy,

Thanks a lot for a quick response. With some development we could edit our country URLs (the site is on wordpress, with WPML multilingual).

We do own palmatin.co.uk but it's not being used right now. Would you suggest keeping the UK site on co.uk and rephrasing .com for the states & international traffic?

thanks,

jaan