Tracking Organic Seach Queries From GA to Companies

[DanielFreedman]

Okay, so this is a kinda ridiculous, long shot whim du jour. But it's so intriguing I can't resist.

Last week, GA reveals that my client had 6 queries (vs. 0 since the beginning of time) in the format:

Large Red Widgets #3 in Obscure Suburb (of my client's head office)

Large Red Widgets #3 just happen to be expensive and profitable.

My question: is there a snowball's chance in hell of tracking this query any further? I'll take what I can get --  since not many people are interested in red widgets #3 in said obscure suburb. I'd like enough info so a sales rep can follow up. These folks are not shy.

Thoughts? Next steps? Idiot proof instructions on where specifically to look in GA?

[ThompsonPaul]

There's nothing you can do explicitly, Daniel, because GA's terms of service specifically prohibit tracking anything that can provide personally-identifiable information.

However! You could get lucky with the Network Domain dimension.

• Drill down to the keyword you've specified under Search -> Organic
• Once that keyword's info is displayed, click the Secondary Dimension dropdown at the top of the chart
• Select the Technology down arrow and then select Network Domain

Most of these results are typically ISP domains, but if the search was done from within a larger company's network you might get lucky and see their web domain on the list next to the keyword. That's as close as you'll get, but at least it would give your client's sales team a lead to start investigating/cultivating in other ways.

That what you were looking for?

Paul

[DanielFreedman]

Yes, many thanks. This is exactly what I was looking for.