Local SEO: Specific pointers on how to improve my campaign

[BobGW]

Hello,

I changed my address midstream in my campaign, from spelling out "Suite H" to now it's #H. Wow, what a cleanup job.

I'm in at least 3 dozen directories I've found, and it looks like there are more.

I'm adding myself to all the main directories that yext lists here. I've also used whitespark for a couple of months.

My site is here. The term I'm targeting is "Boise Weight Loss. I"m on page 3 and not in the local results. Could you guys give me some pointers on how to get up into the top 3 of the local results? I'm planning on cleaning up and adding directories. I don't know how many I'll need, and of course I am looking for pointers on the other factors (besides citations) as well.

Thanks!

[Ron_McCabe]

Bob,

It looks like you are doing a good job on link building.  Here are some other things you might consider:

1. Use Spyfu recon files to find out what content is getting clicks for your competitors.  Adjust your content plan to reflect this.

2. Up to 40% of your ranking can be reviews. Get at least 10 reviews on Yelp, Google and Bing

3. Do a case study on successes and give some sort of incentive if the blog gets 25 or more comments. For example a wedding photographer I know gives a $100 discount if the featured wedding party blog gets 25 comments.

4. Have owners and staff set up Yelp, G+ accounts with their workplace set up and get them to review other local businesses (the search engines are using these reviews as minor citations; strange I know ).

5. Set up google authorship.

Hope this helps,

Ron