Major Keyword Ranking Drops INCORRECT

[ThnkAgency]

For multiple clients I have seen a drop of more than 10 ranking spots for keywords we previously placed well for and made no changes to those pages.

We decided to manually check where the pages are and majority of these keywords showing crazy declines are really sitting in position #2 without SPYW, with the rest still being in on 1st page. Now we have to personally check these dropping rankings and manually change them for reports.

Any reason for this? Anyone else experiencing the same problem?

[Bryan_Loconto]

Hi,

Checking keywords can be challenging because Google checks if you are logged on, and uses personalized settings to show results. If it's not your personalized settings it could be your browsers saved settings (cookies and cache). If it's not your browser it can also be the location you are searching from.

The best way to check for your terms is logged out, with a cleared cache browser. If it's national the organic should be good from anywhere. However if it is a local business check from the cities the business is working on ranking.

Hope this helps.

[ThnkAgency]

Agreed. As I stated, we turned off SPYW, which is the social/personalized results and the terms are rather generic for an international brand that we represent. We have been ranking highly with most of these terms very steadily for years.

My issue is with the sudden, drastic and inaccurate drops that SEOMoz is reporting but when we check, its right where it has been ranked at for months (Majority of the rankings are accurate, its only the ones that out of no where say they have a decline of over 10 spots in only a 1 week span and we didn't make any changes to the page). It just adds an extra step and a little bit more time to our internal and client reports that we could be better utilizing doing other things rather than manually double checking our rankings. We never had this problem with our previous Rank Checking Tools.

This happens with multiple client Keyword Ranking Reports.