How much link juice could be passed?

[runnerkik]

When evaluating a site to decide whether or not to peruse a link, how do you decide if it is passing enough link juice to peruse the matter?

[Paul_Tovey]

Hello Runnerkik!

Personally, I like to give any websites I find as potential 'Links', I run them through an intense 'Open Site Explorer' check for Domain Authority and any linking domain that are present. If you look at the middle section 'Domain Authority' for the websites that are linking TO the link you are trying to get, you can get quite a good idea.

Paul

[JarnoNijzing]

Hi Runnerkik,

As Paul suggested using Opensiteexplorer.org is a good way to go. When PR was everything back in the day i just the following formula to calculate the PR flow of the link:

PR{flow} = PR {page} / N{links} * 0,85 + 0,15

So for a page with PR of 3 and 115 links on page you get:

PR{flow} = (3 / 115) * 0,85 + 0,15 = 0.17217 points of link juice. When you reached enough inbound link juice you would go up a PR level.

Since we no longer (primarily) look at PR of a page for building links (because we want to earn links) you get less of a say in the matter. If someone embeds your link in their site there is not much you can do about but contact them (if you don't want it).

Writing good content created a natural flow of inbound links combine this with social media and you get a consistent inbound picture which would be appreciated by the search engines.

If the site has a nice domain authority figure and the page your going for has a nice page authority figure you'll know how to pursue that.

Still you can always assess if it is a link you want using the formula. It always worked for me (and still does).

hope this helps

kind regards

Jarno