Website Redirects

[Devicelock]

Background information: We have a website (devicelock.com) which is currently our corporate website. The company use to operate under (ntutility.com) which is now being redirected to devicelock.com via a DNS Forward - 302 Redirect. The IT admin (a founder of the company) is reluctant to change it to a 301. The current flow is ntutility.com redirects to protect-me.com then redirects again to devicelock.com. When i search up Devicelock on google, it shows up as ntutlity.com. There is no devicelock.com homepage on google search.

Question: Are there any negative implications about this? Is this hurting our SEO in any way? When i do link building, will this have any negative affects? Will my links for devicelock be attributed to devicelock.com?

[JonathanLeplang]

Hi Dennis,

You have to use a 301 redirection. This infographic can help you : http://www.seomoz.org/img/upload/seos-guide-to-http-status-codes.gif

With a 302 redirection, you cannot benefit from the link juice of  your site (ntulity.com) for your new site.

So, avoid the 302 redirection and chose a 301 redirection.

Hope this helps! Best of luck with your SEO.

Jonathan

seos-guide-to-http-status-codes.gif

[Devicelock]

Other then not getting link juice from the old site, are there any other negative implications?

[JonathanLeplang]

No, there won't be any other negative implications. But it's regrettable to don't use this easy link juice.

Jonathan