Facebook Check-In Changes

[HamiltonIsland]

Can someone please direct me to a good article on how the recent facebook changes to how check ins are calculated affect SEO? Or even give me an explanation here?

[Mark_Jay_Apsey_Jr.]

We have been following this closely.  Facebook has changed the calculation of check ins.....they say it is to make sure that they have a better represenation of how many people actually went to a location. You cna get some of the detail from the facebook studio blog that I have pasted below.....

Essentially they are saying that when users check in to a place multiple times in a 12 hour period, it will only count as one check in. (The old model was you could get multiple check ins added to the page total for each check in.) Same is true if you upload a bunch of photos....only one credit. If you check into a place and upload a photo and then you tag several friends in conjunction with the location, then you will be counted as yourself and each tagged friend....

Hope this gives you clarity...

Here is the link......

http://facebook-studio.com/news/item/a-clear-view-of-how-people-are-visiting-your-business