Microformats & Schema.org query

[Grumpy_Carl]

Just finished watching the Microformats & Schema.org webinar (thanks for a good presentation Richard) and picked up some interesting tips.

It did get me thinking about ways I could use them with a couple of ecommerce sites I am working on. At present there are no reviews on the page so cannot add that tag, however the product pages have a facebook like and a tweet option so maybe I could add a tag based around that?

Another one I am considering is putting the sizes of the items in one 'available in sizes 12-32' for example as women often ponder if a store will have it in their size.

I guess my question is, would these ways of using it be considered too spammy. I note the webinar state using microformats can be useful but there is a risk if they are too spammy etc.

Any opinions would be most welcome,

Carl

[Lantec]

I think if the data is already there (your already showing product sizes) then adding rich snippet tags will not make any difference except notify Google that they are there and can be used in SERPS.

We have just applied this to a few of our websites which are eCommerce, message me if you want to look at how we have used the tags.