E-commerce Site Layout

[usef4u]

I have got an e-commerce site already and i am thinking of staring a new e-commerce site with new domain, but i will keep the layout and design same.

Products would be similar to what i sell on my other ecommerce site

Will Google Penalise me of having same layout and same design or is it ok to open multiple ecommerce sites with same layouts

[donford]

To my knowledge there is no penalty associated with design elements being re-used across multiple sites. As long as the content is unique there shouldn't be an issue.

I certainly wouldn't recommend making a duplicate E-commerce site that sells the same products, but that has nothing to do with the design elements The main concern in this case would be competing keywords, link building and SEO tactics in general.