Why are Title Tags wrong in SERP

[znotes]

The title tag for this page is the following:

"Best Mothers Day Gifts, Unique Mothers Day Gift Ideas | UncommonGoods"

However, when you search Mothers Day Gifts UncommonGoods the title tags show up differently. What's up with this? Can I fix it? Is it a problem?

[NakulGoyal]

It's not wrong. Google generates and displays page titles and descriptions based on the user's query. They use a variety of information including: Page Title, Meta Description, Snippets of text on the page related to the user's query etc to generate the page title. Your real page title shows up when you do this search: http://www.google.com/search?q=Best+Mothers+Day+Gifts+uncommon (Search for Best Mothers Day Gifts uncommon)

[znotes]

OK cool that's reassuring, thanks!

[znotes]

OK cool that's reassuring, thanks!

[KeriMorgret]

Google's been doing this for a while now. Here's one post about it over at Search Engine Roundtable. http://www.seroundtable.com/archives/023139.html